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Coronavirus: March 2021 - The Impacts on Business

A year on from the first UK-wide lockdown, the eighth phase of the DMA’s ongoing survey into the impact of coronavirus reveals some positivity for businesses looking forward, but that the road to full recovery from the challenges of the last 12 months will take time.
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Marketer Email Tracker 2021

During the pandemic email has proven vital for businesses to communicate with customers. The restrictions in place have benefitted the channel with bigger budgets and an increased ROI. Discover more about the health of email in an unprecedented year in UK data and marketing.
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Data and Marketing Opportunities - The Skills to Start Over

What does the recruitment landscape look like for data and marketing roles? What will it look like in a years’ time? Find out how the pandemic has impacted the opportunities for new talent, now and in the future, and what the industry can do to turn the corner.
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Data and Marketing Opportunities - The Skills to Start Over

What does the recruitment landscape look like for data and marketing roles? What will it look like in a years’ time? Find out how the pandemic has impacted the opportunities for new talent, now and in the future, and what the industry can do to turn the corner.
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Investigating Email: Embracing Change

We have all had to adapt to new ways of living and interacting over the past 12 months. This change of communication has significantly changed the relationship between consumers and brands. But what exactly has changed? And what impact has this had on email? Read on to find out.
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DMA Insight: What Customers Want from Email

Email lives within an ecosystem of numerous other channels. But which should be included when building a multi-channel approach? How do customers use their inbox? And how do they respond to brand emails? Here’s a snapshot from our Consumer Email Tracker 2021 report to answer all of this and more.
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