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Political wrangling in Brussels and the ePrivacy Regulation

MEP’s deeply divided in crucial vote
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  • 305 views
Member Content

The GDPR and you, chapter four

With less than seven months until the GDPR is implemented, we conducted our fourth in a series of surveys on marketers’ attitudes towards the GDPR. Here’s what they had to say.
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  • 874 views

EU draft guidance on profiling under the GDPR

The Article 29 Working Party published their new guidance today and opened a consultation
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  • 2165 views

The ePrivacy Regulation is ‘like a bad movie’

The negative impact isn’t just on the digital economy but on consumers too
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  • 687 views

Legitimately using Legitimate Interests - new guidance

New DPN guidance - developed with DMA, ISBA and Bristows - shows businesses how they can use Legitimate Interests to access personal data under the GDPR from May 2018
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  • 10182 views

DMA House: your workspace in central London

Rejuvenated and refreshed, DMA House offers a home-from-home service to our members and colleagues from around the industry. Find out how you can enjoy the new surroundings.
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  • 4113 views

How next generation marketing technology helps make meaningful human connections and lasting engagements

Next generation marketing is the convergence of marketing and advertising technology into a customer-centric ecosystem. This new environment uses data and artificial intelligence (AI) to personalize engagement at every stage of the customer journey, from brand awareness and customer acquisition...
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  • 18 views

Email Campaign Planning for Success: Setting your foundations

Take a look at our best practice advise for planning your campaign foundations to ensure you achieve success with your email marketing.
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  • 15 views