Our dig into customer loyalty. The last time our Customer Engagement research investigated this topic was 2018. And this time, we conducted it amid one of the most dramatic shifts our generation has ever lived and worked through.
Uncover the power of personalisation and brand authenticity alongside AAR, MIND, Swizzels Matlow, and Worldwide Cancer Research and discover how it can be used to your advantage. Tune in for discussion, debate, and leading insights, as you unpick the theory and dive into the makings of...
New report from the Advertising Association’s Climate Action Working Group estimated the UK industry’s impact on the environment and sets a new target to achieve net zero emissions over the next decade.
The DMA Contact Centre Council have launched their new expert-led podcast series, designed to help improve call centre performances and customer service experiences, with interviews, talks, fads, tales of triumphs and debates and more.
Today (11th November) the ICO has released a report analysing the data protection practices of UK political parties following audits into their data processing and collection activities. This follows the Democracy Disrupted report into the use of data analysis in a political context last year.
How can Scotland ensure that it’s creating a constant stream of skilled employees to staff the spectrum of data roles? This expert-led whitepaper explores how we can democratise these positions and build a workforce that is far more diverse.