Welcome to a new Data & Marketing Association | DMA

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Welcome to a new Data & Marketing Association


We are proud to bring you an improved and expanded Data & Marketing Association, now incorporating the IDM and DMA Talent.

Our new mission seeks to nurture the next generation of aspiring marketers; to advance careers; and to guide and inspire industry leaders.

What's in it for you?

Through a DMA membership your organisation gains accredited status, showing potential clients and the wider UK data and marketing industry that you uphold the highest marketing standards in all that you do.

A DMA membership also offers you:

  • Expert thought-leadership and insight
  • Compliance and legal support
  • Events and networking
  • DMA Awards case study library of the best work in UK data and marketing
  • Micro-upskilling through your membership Hub

Through the IDM you access:

  • A learning portfolio underpinned by an up-to-date, practitioner-defined syllabus
  • Learning Licences available at scale and as part of your annual subscription
  • Study options from short courses, awards up to industry-recognised professional qualifications

Through DMA Talent you:

  • Help bring the next generation of talent into the industry
  • Build your leadership profile
  • Access the best and the most budding newcomers to bolster your own business

The new DMA and you:

Take a look at what the new DMA universe means for you, and how you can get involved, with this short booklet

Hear more from the DMA

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