Privacy and Cookie Policy | DMA

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Privacy and Cookie Policy

1. Who we are: Data and Marketing Association Limited (DMA)

We are the leading UK trade body for the data and marketing industry, led by customer-first principles and a code of ethics.

1) Data and Marketing Association Limited (a company limited by guarantee, registered in England and Wales. Company registration number 2667995).
2) Institute of Data and Marketing Limited (a company registered in England and Wales. Company registration number 02168165), designed to drive the industry forward through fully accredited qualifications that evolve with the demands of consumers, technology and wider society.
3) DMA Talent, which provides a pathway for talent entering the data and marketing industry.

Our registered office address is at Lynton House, 7-12 Tavistock Square, London WC1H 9LT, company registration number 2667995.
This privacy notice explains the personal data we collect and process, the purposes for which we do so and your individual privacy rights, in accordance with UK GDPR, the Privacy and Electronic Communications Regulations (PECR) and DPA 2018.
If you have any questions about this privacy notice, please contact

2. How do we collect your personal information?

3. How do we process your personal information?

4. Communications and Updates

5. Lawful Basis

6. Sharing your personal data

7. Disclosure of your personal information

8. International transfer of your personal information

9. Retention Periods

10. Your Data Matters

11. The right to lodge a complaint to the Information Commussioner

12. Changes to this privacy notice

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