Black Friday Special: Grab 20% OFF all DMA marketing masterclasses and qualifications with code BLACKFRIDAY20
13 Nov 2025
DMC Announces Launch of Revamped Website
The site features new branding and a streamlined user experience to help consumers find out more about the DMC, what is within its remit and how complaints can be raised.
11 Nov 2025
Black Friday Special: 20% Off All DMA Learning
Get 20% off all DMA Diplomas, Masterclasses and Qualifications when you book online using the code BLACKFRIDAY20 by 30 November.
04 Nov 2025
Audience Planning: The Backbone of Modern Marketing
Marketers face more choices, tools and touchpoints than ever—but with that comes the risk of chaos. Audience planning is how we bring focus, control, and commercial sense to an increasingly complex world. Done right, it should deliver the desired results like shooting fish in a barrel.
30 Oct 2025
Time to learn from Messi, (Customer-Centric) Goals Matter More Than Ever
For marketers to truly drive value, commercial goals must be grounded in customer understanding. The Planning Hub explore how we plan and prioritise, and why Goal setting isn’t a new concept but that aligning around the right ones might be the most overlooked opportunity in customer...
22 Oct 2025
The Customer Hat Isn't Optional: Why Planners Must Wear It at Every Stage
Customer expectations keep rising. So does complexity. If brands want to stay relevant, planning needs to change, not just how we do it, but where it sits. Marketing has no shortage of strategists, analysts, creatives, and customer champions. But one role increasingly links them all: the...
21 Oct 2025
Shaping the charity soft opt-in: Have your say in the ICO consultation
Help shape our response to the ICO’s consultation on the new charitable soft opt-in rule.
20 Oct 2025
Get Ready for the Data Use and Access Act 2025 with Our New Bite-Sized Guides
We're proud to launch a powerful series of bite-size guides, exclusive to DMA members, to help organisations prepare for DUAA and do data right.
20 Oct 2025