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The DMA's Brexit blog

A home for all the DMA’s Brexit coverage, advice and guidance
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  • 65 views

DMA insight: Brands and consumer loyalty

In our latest ‘Customer Engagement 2018: How to win trust and loyalty’ report, in partnerships with Foresight Factory and sponsored by Pure360, we asked people to name their favourite brand. Curious to know who the winner is?
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  • 414 views

The Brexit Data Blockade?

What's going to happen to all our data when the UK leaves the EU. This is a view from one of our leading data partners at data-8.co.uk
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  • 9 views

GDPR, time to move on

GDPR, time to move on
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  • 20 views

The Best Digital Assistants of 2018: How 30 Brands Prepare for the Engagement Economy

2018 saw brands take major steps forward in making the digital experience much more personalized and engaging for customers.
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  • 9 views

Top 5 Data Sources for Driving Predictive Marketing Success

Our CCO breaks down his top 5 data sources for driving predictive marketing success
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  • 20 views

Did your Blue Monday social media campaign matter to your customer relationship?

The origins of Blue Monday may well be a debunked theory and a PR industry creation - nonetheless, if done well, it is a conversation starter and an opportunity for brands to connect, engage and maybe even reinforce a customer relationship around the topic and its various extrapolations.
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  • 70 views

Masterclass: Recognising the needs of vulnerable consumers and how to make reasonable adjustments

Get the training you need from the experts to help your company compliantly and responsibly handle vulnerable consumers.
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  • 2787 views

No-deal Brexit: What you must do

As the risk of no-deal mounts, you must make contingency plans
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  • 80 views