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DMA Board Elections 2020: Voting Now Open

The DMA has one place available on the Board this year. Meet the four Council and Committee members who have put themselves forward for election.
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Customer Engagement: How to Win Trust and Loyalty 2020

Our dig into customer loyalty. The last time our Customer Engagement research investigated this topic was 2018. And this time, we conducted it amid one of the most dramatic shifts our generation has ever lived and worked through.
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A Look Inside the 2020 DMA Awards Shortlist

Get the details behind this year’s DMA Awards Shortlist, including the leading agencies and brands, the number of entries received, and a statement from Rachel Aldighieri, MD at the DMA.
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The DMA Politics Podcast 19: Lord Duncan of Springbank

Michael chats to Deputy Speaker of the House of Lords, Lord Duncan of Springbank. As the clock ticks towards midnight on the final opportunity to close a deal between the EU and UK, they discuss how we have got to where we are and where it could take us.
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Brand Authenticity and the Power of Personalisation

Uncover the power of personalisation and brand authenticity alongside AAR, MIND, Swizzels Matlow, and Worldwide Cancer Research and discover how it can be used to your advantage. Tune in for discussion, debate, and leading insights, as you unpick the theory and dive into the makings of...
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Industry insights drive new Ad Net Zero 2030 target

New report from the Advertising Association’s Climate Action Working Group estimated the UK industry’s impact on the environment and sets a new target to achieve net zero emissions over the next decade.
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Your Call Is Important to Us: A Podcast Series

The DMA Contact Centre Council have launched their new expert-led podcast series, designed to help improve call centre performances and customer service experiences, with interviews, talks, fads, tales of triumphs and debates and more.
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ICO Announce Audits Investigating Data Protection Practices of Political Parties

Today (11th November) the ICO has released a report analysing the data protection practices of UK political parties following audits into their data processing and collection activities. This follows the Democracy Disrupted report into the use of data analysis in a political context last year.