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Welcome to a new Data & Marketing Association

The Data & Marketing Association is rebranded. We're reinvigorated and reimagined, with a new expanded offering that takes in our world-renowned Institute of Data & Marketing, and DMA Talent. To find out how it all comes together, and how you can get involved, read on.

The Future of the Contact Centre

Discover what’s in store for the world of contact centres with this special edition whitepaper, based on the roundtable discussion earlier this year

ABTA's Data Management and Protection Event

The DMA’s Director of Policy and Compliance, John Mitchison will be speaking at ABTA’s upcoming Data Management and Protection seminar on 17 October 2019

PrivacyConnect 2019

Registration is now open for OneTrust’s PrivacyConnect 2019. With revamped content focused on the privacy and security challenges managing the CCPA, GDPR and other global privacy laws, PrivacyConnect 2019 includes events in Manchester, London, and Edinburgh and Cardiff

Responsible Marketing and the IDM

Enrol on an IDM course and feel confident in all that responsible marketing entails.

Brexit: Polemical Prorogation Jeopardised by Judiciary Prior to Party Conferences

This week sees the beginning of annual party conferences as well as the Supreme Court’s ruling on the appealed case on the lawfulness of Boris Johnson’s decision to prorogue parliament.

B2B Council Roundtable Podcast: B2B in a B2C World

We gathered our resident B2B experts together to discuss B2B in a B2C world, with the aim of sharing top-notch thought leadership with a wider audience – the DMA audience. Click to hear more about the exciting world of B2B marketing, and how the industry is overcoming its once boring...

Regulation Hub Update - September 2019

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.

How Data can Drive Creativity

In a new series of articles and explorations, we’re going to consider how companies and brands across different sectors are using data to create in ways they may never have imagined