Curate By

  • Theme
  • Sector
  • Channel
  • Show All
X

Connect to

X

How would a no-deal Brexit impact your organisation's ability to exchange data with EU countries?

A major concern for marketers is what happens to UK-EU data flows if there is no deal on data
T-red-eu-map-drained-colour-658.png
  • 64 views

The Chequers Deal: what would it mean?

With Brexit negotiations up in the air, we bring you analysis of each proposal and what it means for our industry.
T3283270-brexit-concept-great-britain-and-european-union-flags-on-chess-pawns-soldiers-on-a-chessboardd-ill2-129.jpg
  • 452 views

No-deal Brexit: what would it mean?

With Brexit negotiations up in the air, we bring you analysis of each proposal and what it means for our industry.
T3283270-brexit-concept-great-britain-and-european-union-flags-on-chess-pawns-soldiers-on-a-chessboardd-ill1-666.jpg
  • 386 views

A Canada+ Brexit deal: what would it mean?

With Brexit negotiations up in the air, we bring you analysis of each proposal and what it means for our industry.
T3283270-brexit-concept-great-britain-and-european-union-flags-on-chess-pawns-soldiers-on-a-chessboardd-ill-318.jpg
  • 329 views

Theresa May attempts to unite Conservatives behind her plans for Brexit

The Prime Minister has been struggling to unite her party behind her Chequers Brexit deal
T-theresa-may-dance-589.jpg
  • 389 views

DP2018: Beyond the GDPR - A review

The second instalment of the DMA's data summit took place at 30 Euston Square and featured the ICO, Channel 4, BBC and more. Take in a snappy overview here with perspectives beyond the GDPR, towards Brexit, ePrivacy and an academic on AI in marketing and society.
T-web-image-new1-265.png
  • 793 views

Value of data

An initiative born in Scotland, the DMA joins forces with partners and advocates as we seek to reshape the understanding of the true worth of information. Read on for an insight into the Value of data project.
T-5b608d30021d7-value-of-data_5b608d3002128.png
  • 1078 views

Segmentation: Fail to plan, plan to fail

It is becoming increasingly usual to hear anecdotally of segmentation systems that are failing to perform, however, following the emergence of data science, deep learning and AI segmentation is right back on the marketing agenda.
T-segmentation-article5-oct-73.jpg
  • 13 views

3 Key Insights on Why Supporters Don't Tell Charities When They Leave a Legacy

FEARS OF BEING BOMBARDED WITH COMMUNICATIONS PREVENT OVER 60% OF SUPPORTERS REVEALING THEIR PLANS TO LEAVE A LEGACY fastmap, Freestyle Marketing and Fi Riley, Head of Legacy Marketing at BHF, took to the stage at the IoF’s Legacy conference
T-picture1-192.jpg
  • 13 views