05 Mar 2021
Customer Engagement 2020: An Overview
Our annual customer engagement summit gave highlights from our 2020 customer loyalty research report and featured expert insights on how brand loyalty has changed, channel strategies for retention and long-term engagement, key trends, and how to drive the future customer.
03 Mar 2021
UK Government Budget 2021: What's in it for the Data & Marketing Industry?
Chancellor Rishi Sunak outlined his spending and saving measures in the 2021 budget.
25 Feb 2021
DMA Talent: ADHD Employer Guide
The neurodiverse community is underrepresented in most industry sectors across the UK, including the data and marketing industry – the DMA wants to help change that.
17 Feb 2021
Introducing: DMA Student Membership
The DMA’s new Student Membership is packed with learning, upskilling, and networking opportunities to help young talent break into the industry![T-cHJldmlldw%3D%3D-dma_student_membership-hero[1].png](/uploads/articles/T-cHJldmlldw%3D%3D-dma_student_membership-hero[1].png)
29 Jan 2021
Supporting Ethnic Minority Leaders: IDM's New Training Programme
To encourage more ethnic minority marketers to continue into leadership roles, the IDM has partnered with Culture Heroes to develop a new training programme. Find out more, including our diversity research that helped make it happen.![T-cHJldmlldw%3D%3D-supportingethnicminority_brand-level[23082].png](/uploads/articles/T-cHJldmlldw%3D%3D-supportingethnicminority_brand-level[23082].png)
25 Jan 2021
BT Sport Campaign from Wunderman Thompson Wins DMA Awards Grand Prix
Wunderman Thompson’s campaign for BT Sport has taken home the Grand Prix at the DMA Awards 2020.
05 Mar 2021
The B2B industry launch the B2B Code of Conduct
The B2B marketing industry has united to draw up a Code of Conduct for both agencies and clients in an industry-wide collaboration..png)