DMA Awards Late Entry Deadline. 24 September.
14 Sep 2021
Welcome back to DMA House
Enjoy a safe working environment at DMA House for Members and visitors with shared spaces, private meeting rooms and individual work stations in the heart of London.
01 Jul 2021
Corporate Learning
Covid-19 has brought unprecedented personal and business challenges. With a 50% subsidy for DMA Members off all Learning, the DMA is committed to helping marketers and businesses in the UK’s data and marketing industry return to growth, equipping them with crucial skillsets to meet the...
21 Sep 2021
Customer Engagement 2021
What drives customers to switch or try new brands? Are they attracted or pushed? Find out at our annual Customer Engagement event alongside dotdigital, ENGINE, Foresight Factory, Great Rail Journeys, Joules, Merkle, Mitsubishi, Pinterest, REaD Group, The Guardian, Union Direct, and Wunderman...
21 Sep 2021
Customer Engagement: Acquisition and the Consumer Mindset 2021
What influences consumers’ channel preference and decision-making? Email, TV and advice from friends and families still play a big part. However, the pandemic accelerated changes in multiple ways too. Find out more in our latest report.
14 Sep 2021
OneTrust PreferenceChoice: Personalisation and Privacy - A Third-Party Cookies Replacement Game Plan
This webinar provides expert insights about building trust with consumers around first-party data capture, so marketers can prepare today for a successful cookie-less future. Join us alongside Experian, OneTrust PreferenceChoice, Peak Indicators, and People's Postcode Lottery.
13 Sep 2021
Unlocking the Customer with Third-Party Data - What Do You Need to Consider?
When we talk about data, we tend to go to binary 1s and 0s, but in fact, the data we hold on to customers is a representation of their story. The Customer Data Council explain how third-party data can be used to enhance your existing first-party data, as well as things you need to consider when...
