03 Jul 2020
Code Worldwide confirmed as sponsors of London's Creative Data Academy
Our London Academy will run from Wednesday 23 – Friday 25 September, giving 30 aspiring data-driven markers the opportunity to learn from industry professionals and discover what working the industry is like.
02 Jul 2020
Direct Mail: Discover the Power of Physical
Download a new eBook from The Royal Mail MarketReach that explores how to create connections with consumers using direct mail. Championing creativity, tangibility and the ability of print to persuade and delight, Discover the Power of Physical is a revaluation of this key component of the...
02 Jul 2020
ICO Issue Guidance for Businesses Gathering Coronavirus Personal Data
As the hospitality sector opens up this weekend, pubs, cafes, restaurants and hairdressers will have to store personal information of customers in case they need to be alerted to outbreaks.
02 Jul 2020
Thank God It's Friday: A Story of Transforming Business in Lockdown
When People’s Postcode Lottery pulled their annual Charity Gala because of the coronavirus, a remarkable business transformation followed. Julie Paterson, Head of Marketing, talks about how they suceeded, and her hope for the phrase, ‘Thank God it’s Friday,’ to have meaning again soon.
02 Jul 2020
Member ContentEmail Benchmarking Report 2020
The latest benchmarks across deliverability, open, click and click-to-open rates are ready. Read on to find out how your email marketing measures up.
30 Jun 2020
DMA Talent's Marketing Challenge 2020: Team Cubed crowned winners
Cubed, a team formed of six students from Northumbria University were crowned 2020 winners last week, discover more about the challenge, the finalists, the winning team and how you can provide the brief for next year's challenge
29 Jun 2020
Marketing and Advertising Sector take part in Government Scheme to Give Free Advice to SMEs
Got expertise to share? Join a UK-wide effort to help thousands of small business owners to recover from the impact of Coronavirus through expert advice.
26 Jun 2020
Building an Open and Inclusive Industry
Recent events and conversations have prompted the DMA to recognise the importance of talking openly about the issues raised by the Black Lives Matter movement and how we are working to promote greater inclusion across our industry and beyond. Find out what the DMA is doing to create change.
24 Jun 2020
Craft in the Age of Coronavirus - Sound Advice
Our first article in our new series, Craft in the Age of Coronavirus, looks at a fresh perspective on creative responses to the coronavirus from Simon Morgan, Founder of Bread & Butter, and Copywriter Ben Fitton. Find out why their project stands out, and how you can follow suit.