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Welcome back to DMA House

Enjoy a safe working environment at DMA House for Members and visitors with shared spaces, private meeting rooms and individual work stations in the heart of London.

Meaningful Measurement: Today and Tomorrow

As data and marketing leaders, we should be constantly striving to better understand marketing effectiveness and the measurement of this value. This was the focus of a recent roundtable hosted by the DMA and Salesforce. Read on to find out what marketers should do to improve measurement today...

DMA Board Elections

Regulation Hub Update - October 2021

This month’s regulation and compliance news from the DMA Contact Centre Council’s Regulation Hub

UK Start-ups: How Can We Support Your Growth?

Upskill is the latest research initiative launched by the DMA in partnership with Firehaus to explore the marketing needs of the UK’s growing number of start-up and scale-up businesses. Take the survey and share your experience.

DMA Insight: Challenges and Successes Through the Lens of 2021

Once objectives are set and everyone is on board, what can stop email marketers’ success? Read on for a taste of the challenges marketers faced and overcame throughout 2020, as well as what this year meant for brands and consumers.