19 Jul 2024
Former Disney Executive Hired To Chair The DMA
We are delighted to announce the appointment of marketing pioneer and our current board member Tony Miller, as our new Non-Executive Chair of the DMA Board, which came into effect on 1st July.
17 Jul 2024
DMA welcomes inclusion of Data Reform Bill in King's Speech
A focus on growth within the King’s Speech is a welcome sign of a proactive strategy to support UK businesses, presented in line with the new Government’s priorities following July’s election. The DMA strongly supports the Digital Information and Smart Data Bill. We will work closely with...
10 Jul 2024
Door Drop Report 2024
When was the last time you considered Door Drops? If it's been years, you're not alone — and that's exactly why this often overlooked channel presents a golden opportunity. In a world of saturated digital spaces, Door Drops offer a refreshing way to cut through the noise and reach your...
20 Jun 2024
Email Marketing Benchmarking Report 2024
In today’s diverse marketing landscape, effective customer engagement is not just about selecting the right channels — it’s about integrating them seamlessly to deliver personalised, impactful experiences. Among these channels, email remains a standout tool for nurturing relationships and...
12 Jun 2024
Upskill your team with government funding
Do you want to grow the skills of your digital marketing team? The DMA has partnered with the Department for Education (DfE) to deliver government-funded Skills Bootcamps in Digital Marketing Strategy.
22 May 2024
Invest in your business with the Government's AI Upskilling Fund Pilot
We are excited to bring to your attention an exceptional opportunity for your business. The Department for Science, Innovation, and Technology (DSIT) has launched the AI Upskilling Fund, designed to support small and medium-sized enterprises (SMEs) in the Professional Business Services...30 Apr 2024
Pinning down emotion's effect on ad performance
The DMA’s latest report in collaboration with Pinterest, ‘Creativity that sparks response: pinning down emotion’s effect on ad performance’, shows that while brand and business effects improved on the back of some truly creative work, performance advertising effectiveness hasn’t seen...
24 Oct 2023
UK SMEs support pending reforms to UK data privacy laws
The DMA's latest report reveals strong business support for reforming UK data privacy laws, so urges UK Parliament to complete passage of the DPDI Bill without hesitation