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Former Disney Executive Hired To Chair The DMA

We are delighted to announce the appointment of marketing pioneer and our current board member Tony Miller, as our new Non-Executive Chair of the DMA Board, which came into effect on 1st July.
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DMA welcomes inclusion of Data Reform Bill in King's Speech

A focus on growth within the King’s Speech is a welcome sign of a proactive strategy to support UK businesses, presented in line with the new Government’s priorities following July’s election. The DMA strongly supports the Digital Information and Smart Data Bill. We will work closely with...
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Upskill your team with government funding

Do you want to grow the skills of your digital marketing team? The DMA has partnered with the Department for Education (DfE) to deliver government-funded Skills Bootcamps in Digital Marketing Strategy.
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Black Britain: The untapped 'super segment' beyond the stereotypes

In a recent Black Marketers Council roundtable discussion hosted by founder, Nick Myers, Chief Strategy Officer of Oliver, leading UK marketers explored the theme of Black Britain: Beyond the Stereotypes. It was clear that for brands to truly connect with the super-segment of ‘Black...
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Innovations in Mail

In modern marketing, precision and personalisation are vital to your success, but how can you harness these in your direct mail campaigns?
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PSE: Mastering Direct Mail - A Six-Step Approach that delivers a great ROI

In an age dominated by digital noise, making your marketing stand out can be a challenge. You discovered how to cut through the clutter in our webinar with PSE, where they showcased the transformative power of direct mail through their award-winning six-step approach.
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A Winner's Perspective: Q&A with Last Year's DMA Gold Email Winner

The Email Council's Awards Hub presents this exclusive article to provide you with an insider’s view on why you should enter the Email Category of the DMA Awards. Learn what makes an entry award-winning, the benefits of participating, and the value of winning.
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DMA Awards 2024 - Introduction to Innovation for Good

Ready to showcase your innovative ideas that drive real change? Our new DMA Awards category for 2024, Innovation for Good in partnership with Dentsu and Salesforce is dedicated to recognising and celebrating projects that generated a positive impact for customers, industry or society.
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