On Tuesday 19 January, join Mark Evans from Direct Line Group and other experts from the DMA and Datorama as they dissect the trends impacting financial service brands through 2021 and beyond.
This is the DMA Awards 2020 Grand Prix Reveal. Our bold and brilliant frontrunners from Klarna, MullenLowe Group UK, NHS, Wunderman Thompson and BT Sport will pitch their Gold-winning work to our expert panel. Hosted by June Sarpong OBE, you'll get the inside track to the very best work in the business – from the finest minds in the game – and learn first-hand what it takes to become a Grand Prix champion.
Join us online for a January Discover and Meet session. DMA Members regularly connect at events that inspire creativity, showcase innovation, and examine and provide insights from award-winning campaign work.
Faced with constant data decay, businesses have no choice but rethink their email marketing strategies. How can you achieve clarity from your data chaos? It all starts with data quality. Tune in to hear expert opinions from RSPB and NSPCC and insights on why a winning strategy starts with good-quality data.
Join us on Thursday 28 January for a free to attend interactive Make A Difference workshop in collaboration with DMA Talent, sponsored by Texthelp, on how to ensure your workplace remains neurodiverse-friendly during the pandemic.
Every business is competing for a share of customer attention, and the delivery of connected experiences that matter to customers has become the golden thread everyone is striving for. Tune in on Tuesday 2 February to hear from Merkle, People's Postcode Lottery, IAG Loyalty and Three to learn the benefits of creating a truly connected experience for your customers.
Join us on Wednesday 3 February as we delve into the world of the subscription economy. Hear from industry experts and gain insights as to whether pandemic-boosted customer behaviours will continue in a coronavirus-free world.
On Tuesday 9 February industry experts from Waitrose and On Agency will be on hand to discuss why the pandemic has seen a rise in integrating door drops within the marketing mix and the impacts direct mail has had in driving traffic.
Join us on Thursday 11 February as we examine the effectiveness of brand coalitions. Hear from REaD Group and gain insights as to whether providing a more holistic loyalty offering can keep customers engaged.