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DMA Talent: Summer school 2019

It's the choices you make that will take you where you want to be - apply now for your opportunity to be part of the class of 2019.
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  • 377 views

Brexit: New no-deal guidance issued for data transfers

The ICO and Department for Digital, Culture, Media and Sport (DCMS) has today released further guidance on how businesses should execute data transfers in the event of a no-deal Brexit.
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  • 248 views

DMA insight: Email campaign delivery

The next instalment of our downloadable infographic series from the DMA's Email Council on email marketing tackles how to boost the deliverability of your email campaign. Read on for more.
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  • 391 views

Customer-centricity is the key to marketing's future

'Put the customer first’ is a core principle of the DMA, but new research from Marketing Week & MiQ highlights a concerning number of marketers that don’t believe they’re ready to deliver on this mantra.
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  • 157 views

Top 5 best Christmas print campaigns

We’ve picked our top 5 Christmas print ads for you from all over the world. Have a look!
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  • 142 views

How To Combat Influencer Fraud

When most of us look at an unfamiliar influencer for the first time, the first figure we tend to consider is their follower count. The weight we place on this metric, and the lack of scrutiny given to big numbers, has damaging consequences.
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  • 120 views

What does your business stand for?

A more relevant B2B marketing approach is to focus on brand qualities that customers value – and to build relationships based on shared beliefs, causes and passions. This has given birth to a new movement called purpose-driven marketing.
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  • 127 views

UK Government postpones crunch Brexit vote

Organisations must plan for the possibility of a no-deal Brexit
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  • 109 views

The future of Technical Education in the UK

Damian Hinds set out his vision last week on Technical Education in the UK at a speech at The Village Hall in Battersea Power Station. The strategy recognises the need to provide the future and current UK workforce with new skills to take advantage of the opportunities presented by data and AI...
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  • 89 views