Filter By

Show All

Connect to


DMA Awards Entry Q&A

What makes a DMA Awards entry go from good to great? Find out from former winners, the Judges and Category Chairs they impressed, and our Awards Committee Members from Unlimited Group, MRM, BBH London, BT Sport, We Are Marketing and WW.

Creative Effectiveness in Door Drops: September 2021

The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats.

Annual Door Drop Industry Report 2021

Read the latest edition of the DMA’s annual report on the state of door drops and their position in the wider marketing mix. Figures show the important role door drops have played in engaging and informing consumers during these challenging times.

DMA Insight: Email Objectives and What it Takes to Set Them Right

Do all marketers feel comfortable about their email marketing knowledge? Is all the needed information tracked and available? Does this knowledge turn into action? These are all questions that should have a clear and sound ‘yes’ when marketers sit down to set their email objectives.

DMA Guide to Dialler Use 2021

What steps should you take for obtaining and using automated dialling solutions in a contact centre environment? Our latest guide supports new and experienced users of tech-based automated dialling solutions. Find expert insights on choosing a dialling solution and maximising operation efficiency.

Multi-Channel Guidance for Consumers in Vulnerable Circumstances

How can we best support consumers in vulnerable circumstances? Read the multi-channel guide for businesses from the DMA Vulnerable Consumers Working Group and DMA Contact Centre Council.

Customer Engagement starts with clean data

Scott Logie, Chair of the DMA’s Customer Engagement Committee, and Customer Engagement Director, REaD Group, discusses why SMEs must start prioritising clean data in order to improve their customer engagement.

Creative Data Academy Scotland 2021: A look back at our three days

A group of 30 students, graduates and career changers from across Scotland and the UK joined us at Creative Data Academy Scotland last week, to help them find out what working in the data and marketing industry is like.