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7 Signs Your Email Signature Needs a New Year Service

We’d be very surprised – and slightly worried if sorting out your email signature was at the top of your New Year resolutions list.   But once you’ve started your new fad diet, joined the gym (and maybe even gone there), and booked the Italian language...
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  • 119 views

PROGRAMMATIC MAIL: Integrating Digital Media with Physical Media

Are you losing customers at critical stages in the buying journey? Are your response rates lower than you’d like? Could you offer your customers something that would make them more likely to act? If you answered YES you should test programmatic mail.
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  • 105 views

Autistic Spectrum Conditions in the workplace: the next step

‘People with autism can have exceptional talents and by making some straightforward adjustments can prove to be a tremendous asset to business. We need to do more to make use of those talents.’ Lord Freud, Minister for Welfare Reform.
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  • 70 views

The Renaissance of Mail

Unloved, misused and overlooked. Could 2018 be a turnaround year for mail?
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  • 75 views

Meltdown & Spectre: The security flaw that affects us all

This week, Google's in-house security team known as Project Zero announced details of multiple major security flaws affecting processors dating back as far as 1995 from Intel, AMD and ARM CPUs, regardless of the operating system – so there won’t be anyone unaffected here. 
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  • 37 views

Back in the game

Tinder and a history of togetherness, a previously unreleased David Bowie demo and the new and improved Captain Birdseye. DMA's Writing Manager, Rosanne Stewart tells us more.
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  • 724 views

Why Authenticity is More Important Than Ever in 2018

A recent study The Consumer Content Report: Influence in the Digital Age finds that even in today’s celebrity-centric culture, authenticity drives brand affinity. 86% of consumers said authenticity is important in deciding the brands they like.     
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  • 289 views

Fancy avoiding New Year’s resolutions drama?

The key is to change the way you think of New Year’s resolutions and to remember that there is no magic, there are no miracles and that you alone are responsible for following through. Nobody else.
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  • 63 views

What is (likely) to happen in 2018? The future of technology

Now that Christmas is well and truly out of the way (sigh)...
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  • 61 views