06 Sep 2021
Sustainability Glossary from the DMA Print Council
The many terms around sustainability can become confusing. To help others better understand the process and provide support for a more sustainable future, the DMA Print Council has shared important words and phrases, as well as successful industry projects.
06 Sep 2021
Creative Effectiveness in Door Drops: September 2021
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats.
06 Sep 2021
Annual Door Drop Industry Report 2021
Read the latest edition of the DMA’s annual report on the state of door drops and their position in the wider marketing mix. Figures show the important role door drops have played in engaging and informing consumers during these challenging times.
27 Aug 2021
DMA Insight: Email Objectives and What it Takes to Set Them Right
Do all marketers feel comfortable about their email marketing knowledge? Is all the needed information tracked and available? Does this knowledge turn into action? These are all questions that should have a clear and sound ‘yes’ when marketers sit down to set their email objectives.
26 Aug 2021
DMA Guide to Dialler Use 2021
What steps should you take for obtaining and using automated dialling solutions in a contact centre environment? Our latest guide supports new and experienced users of tech-based automated dialling solutions. Find expert insights on choosing a dialling solution and maximising operation efficiency.
25 Aug 2021
DMA Deliverability Hub: Live Q&A
The DMA Deliverability Hub part of the Email Council will be hosting live Q&A sessions via the Zoom Platform on the first Thursday of every month from 12:00 – 12:30 PM.
23 Aug 2021
Multi-Channel Guidance for Consumers in Vulnerable Circumstances
How can we best support consumers in vulnerable circumstances? Read the multi-channel guide for businesses from the DMA Vulnerable Consumers Working Group and DMA Contact Centre Council.
18 Aug 2021
Regulation Hub Update - July & August 2021
DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share, and shape best practice. Find their regulation update here.
12 Aug 2021
Customer Engagement starts with clean data
Scott Logie, Chair of the DMA’s Customer Engagement Committee, and Customer Engagement Director, REaD Group, discusses why SMEs must start prioritising clean data in order to improve their customer engagement.