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DMA Partner with The JGA Group to Increase Apprenticeships in Marketing

DMA Talent are on a mission to increase the number of new apprenticeship opportunities for young people who want to start a career in data and marketing.

Apprenticeships: The Hidden Potential

Supported by DM Trust, DMA Talent have produced a research report on the state of apprenticeships for the data and marketing industry, which reveals key insights into what is limiting apprenticeship uptake, as well as the opportunities that they can bring to an organisation.

Travel Marketing in 2021: The Rise of the Staycation

As part of DMA Scotland's regional content, guest contributor Moment provides a guide to 2021 travel marketing.

How Has 2020 Impacted Jobs and Recruitment in Data and Marketing?

How has the data and marketing industry reacted to the events of 2020? What’s happened to jobs and recruitment in a challenging economy? The latest insights from Hays UK shed light on the current and future state of the sector.

Leading with Data - Tackling Bias

Join Olivia Gambelin, Founder and CEO, Ethical Intelligence and Firas Khnaisser, Head of Decisioning, Standard Life Aberdeen and Chair of DMA Scotland as we aim to gain a better understanding of data bias and how to tackle it.

Customer Data Council: Is Your Business Ready For Digital Transformation?

The pandemic has fundamentally changed the world as we know it. People are living differently, buying differently and in many ways, thinking differently. Read on to learn from the DMA’s Customer Data Council if your business is prepared for digital transformation.

Coronavirus: Understanding Consumers in 2021

How are UK consumers surviving the latest lockdown? How has their behaviour changed over the last 12 months? What does it mean for brands and what should (or shouldn’t) they be doing to better engage customers? Read on to find out.

Future Trends - The Subscription Economy Surge

Join the DMA, REaD Group, Pact Coffee, Santander and ReynoldsBusbyLee as we delve into the world of the subscription economy. Hear from industry experts and gain insights as to whether pandemic-boosted customer behaviours will continue in a coronavirus-free world.

Future Trends: Subscription Economy Surge

Uncertain times require anticipating and planning for multiple scenarios. For this reason, we would like to inspire you with new ideas to re-think the year ahead based on what your customers might be after. In this first article, we will focus on subscriptions, a trend that has seen a dramatic...