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Data Management: Breaking Down Consent and Preferences

A report to showcase the value of managing data correctly. Brands that go beyond just compliance with legal requirements can guarantee the maximum value for and from their customer data.
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Selligent: Business Unusual - Empathy, Flexibility and Customer-First Experiences

If 2020 has taught us anything, it is that the unexpected means we must adapt our way of doing business. Tune in for discussion, debate, and leading insights from Selligent and CustomerKind on how a change in consumer behaviour means businesses have changed the way they work.
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DMA Coronavirus Survey: Tell Us How the DMA Can Help You

Coronavirus continues to impact us all and much of the UK is facing the prospect of further restrictions over the Winter. So whether you’ve responded before or it’s your first time, your feedback will help ensure the support you and our industry needs throughout this time.
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Coronavirus: England National Lockdown, Furlough Extended

The Prime Minister announced the new measures over the weekend.
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The DPN Rosemary Smith Award for Responsible Marketing

The Rosemary Smith Award, which gives recognition for a creative and privacy aware project or initiative, is now open for entries. Find out what judges are looking for, key dates, the bold woman behind the award, last year’s winners, tips, and more.
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DMA Insight: Understanding the Real Impact and Return of Email

A snapshot of our Email Benchmarking Report 2020 – a reliable benchmark for brands, service providers, and agencies to gauge their email performance.
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The Future of Consumer Goods: Understanding the Post-Pandemic Customer

Discover the impact of how customers browse, purchase, and consume products as well as how we all continue to acclimate to the ‘new normal’ with Unilever, The Kraft Heinz Company and Datorama.
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ICO Issues Enforcement Notice to Experian - DMA Comments

The notice followed a two-year investigation into how credit rating agencies (CRAs) processed and shared data within their data broking businesses for direct marketing purposes.
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Bots: Do You Know Why They're Important?

Being able to tell the difference between good and bad bots is vitally important for anyone working in digital marketing, especially those running PPC Campaigns or paying for ads on social media platforms. This is a guest post by Stewart Boutcher, CTO & Data Lead for Beaconsoft Ltd, and Member...
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