Green Solution For Litho Press | DMA

Filter By

Show All
X

Connect to

X

Green Solution For Litho Press

T9a02e1c5daeb-rick-ambler-low-res_59a02e1c5d9ef-74.jpg

Machinery experts from DMP went from Britain to Brittany to find a green solution to a press problem – and saved £750,000 into the bargain.

Rick Ambler and Wayne Clare, who look after our litho presses, went on the hunt for a sustainable way to replace our worn out Man Roland 300 litho press.

It’s a common enough problem - parts for this model now have to be made to order, which is a lengthy and costly process. Rather than do this, or go down the scrap-and-buy-new route, we preferred to find an identical second hand litho press and upcycle bits from both to end up with a fully working machine plus a bank of spare parts.

Rick and Wayne found the perfect replacement litho press, in Lannion in Brittany, but faced a new challenge in moving the machine to Keighley.

Not to be put off, Rick supervised the painstaking process of taking the new litho press to pieces, bit by bit, packed it and sent it into haulage. Once it arrived, he spent a further two weeks reassembling it.

As well as being a more environmentally friendly solution, it saved around £750,000 on the cost of a new litho press and means we have invested into the future as well as having a set of spare parts that would make any engineer proud!

DMP is the company behind the Hello Market direct mail platform, which allows businesses of all sizes to create tailored, personalised, dynamic direct mail campaigns. Hello Market software is free to use online and users only pay for what they print and mail. There are no set up costs and no minimum run charges, so it’s ideal for every organisation to use for some or all of its communications requirements. It is found at www.hellomarket.co.uk

Hear more from the DMA

Please login to comment.

Comments

Related Articles

As Black Friday approaches, marketers face pressure to captivate customers. The '23 season showed how brands use real-time data, AI, and dynamic content to tailor their messaging and boost engagement. Learn from them to shape your strategy.
iStock-1661657038.jpg

Telemarketing continues to hold a significant place in the marketing strategies of many businesses, despite a relentless wave of digital transformation. Contrary to common misconceptions, telemarketing is not an obsolete tactic.

Depositphotos_103113358_S (1).jpg

A telemarketing programme involving hundreds of one-to-one conversations with customers and prospects is the perfect opportunity to perform a thorough proof of concept. It enables you to learn quickly and validate your approach in a systematic, transparent way, so you set off on a better track.

Depositphotos_667828676_S (1).jpg

Just like the beautiful game of football, in marketing teamwork and strategy (as well as skill) are what helps you achieve victory.

hero.png