DMA GDPR guidance for marketers
06 Mar 2018
We have crafted a package of guidance that tells you all you need to know about the GDPR.
Our GDPR guidance series is tailored to the specific needs of the UK's marketing industry.
You will find insight around the key steps you need to make to become compliant; real world case studies to illustrate what compliance looks like; and commentary from thought-leaders from around the industry.
The first two instalments are available now and cover:
Our next two instalments cover:
- Consent and legitimate interest (March 2018)
- Profiling (March 2018)
The guidance series has been hand-crafted with input from the DMA's own Responsible Marketing Committee and GDPR Editorial Board - and DMA members.
For further information about the DMA and the GDPR, please contact our director of policy and compliance, John Mitchison, on email@example.com.