04 Jul 2013
Direct mail has faced a challenge to its place in the marketing mix over the last decade in the face of the rise of email and, more recently, social and mobile media. Yet physical communications retain an important place in consumers’ affections and can be a powerful option for brands.
Members enjoy unlimited access to the very best industry-leading insight, advice & inspirational content.
If your organisation is already a member of the DMA, please login or register to continue browsing.
If you are yet to join our community of over 27k+ marketers, just register your interest and one of the team will get in contact with you
If you are looking to download a report please request report here and select the report you’d like to access to get it straight to your inbox. If you can't see the report you'd like to access, contact: membership@dma.org.uk.
If are logged in and your organisation is already a member of the DMA, please contact your DMA Account Manager for further assistance.
This article is written by MBA Group Ltd.
When was the last time you considered Door Drops? If it's been years, you're not alone — and that's exactly why this often overlooked channel presents a golden opportunity. In a world of saturated digital spaces, Door Drops offer a refreshing way to cut through the noise and reach your audience right where they live.
