Marketers' view | Marketers' view | DMA

Filter By

Show All
X

Connect to

X

Marketers' view

T-marketersview-3.jpg

In partnership with Foresight Factory and sponsored by Pure 360, the first comparison between what brands deem successful and what consumers say engages them.

Hear more from the DMA

Related Articles

As the use of third-party cookies fades away, personalisation is getting a makeover. Companies are now using their own data and AI to offer more relevant, consent-based experiences that meet customer expectations for both privacy and personal touch. Find out more in the latest Customer Engagement: Future Trends report.

Customer Engagement: Future Trends Report 2024

With the UK charity sector experiencing its first income decline in eight years, marketers had to get creative. Find out in the latest report which strategies proved to be most successful.

ce23-Report-web-image-template.png

Media Council and Customer Engagement Committee members reflect on the work they saw at the DMA Awards Judging 2023 in a variety of categories, singling out the themes that struck them, and the measures that mattered.

Awards-What-our-judges-look-for.jpg

Creative Committee members reflect on the work they saw at the DMA Awards Judging 2023 in a variety of categories, singling out the themes that struck them and takeaways from what makes the DMA Awards rewardingly hard to win.

Awards-What-our-judges-look-for.jpg