Curate By

  • Theme
  • Sector
  • Channel
  • Communities
  • Show All

Connect to


Customer Engagement 2019: Marketers' view


In partnership with Foresight Factory and sponsored by Pure 360, the first comparison between what brands deem successful and what consumers say engages them.

Hear more from the DMA

Log in or register to continue

Members enjoy unlimited access to the very best industry-leading insight, advice & inspirational content.

If your organisation is already a member of the DMA, please login or register to continue browsing.

If you are yet to join our community of over 1,000 top UK organisations, just register your interest and a member of our team will get back to you.

Related Articles

Marketers and customers like chalk and cheese when it comes to communication channels – what they use, prefer and trust


In an increasingly fragmented digital media landscape, Deloitte releases its latest findings into how American consumers are ‘piecing together’ a world that fits their needs. But what are the implications of this approach and will the costs eventually outweigh the benefits?

research article images-04.jpg

Check out DataIQ's brand new episode to hear Firas Khnaisser, Head of Decisioning at Standard Life, and Chair of DMA Scotland, talk all things concerning the DMA Value of Data campaign


New research from Vanson Bourne identifies too many data tools and systems as a key challenge to the industry. Learning and development are the only way for professionals to continue to evolve and keep pace.

research article images-12.jpg