Customer Engagement Future Trends 2023 - Webinar

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Customer Engagement Future Trends 2023


If you missed our popular Future Trends 2023 event in November, you now have the opportunity to catch up on the key insights and findings.

Last year's research investigated three ground-breaking trends that will have the biggest impact in 2023:

  1. Loyalty on Pause - switching on and off media subscriptions
  2. The Expertise of Influence - influencer growth and expert decline
  3. Virtual Brand Engagement - in-game engagement and buying virtual goods

Tune in for an engaging presentation and panel discussion to explore:

  • The latest data and analysis on how each trend is impacting customers
  • Ways consumer behaviour is set to shift in the coming years
  • Practical tips, suggestions, and opportunities you can apply to your business

Chaired by Scott Logie, Customer Engagement Director, Sagacity Solutions, and Chair of DMA's Customer Engagement Committee you'll also hear from:

  • Ian Gibbs, Director of Insight, DMA

And a panel of industry experts including:

  • Perla Bloom, Global Marketing Strategy Manager (Lead), EA
  • Michael Bristow, Director of Marketing, Business Banking, Barclays
  • Chris Pearce, Agency Leader, and Managing Director, Clearleft
  • Olivia Wedderburn, Social and Influence Director, TMW Unlimited

Hear more from the DMA

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