DMA - Data & Marketing Association

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Michael Bristow

Michael Bristow

Barclays Bank Plc
Director of Customer Engagement

Michael is the Head of Marketing at Barclaycard, part of the team that brings bespoke offers to market. With previous experience at Reader's Digest Michael brings vast experience and knowledge from a client perspective of the challenges and opportunities that mobile brings today's marketing agenda. Michael sits on the Customer Engagement Committee and Black Marketers Council.