Iva Nicolo

Nexus Direct
Art Director

As the Art Director at Nexus Direct, Iva possesses a rare understanding of the relationship between data and creative, seeing the big-picture strategy — and the details — of every client project. Her natural curiosity helps her analyze what is beneath the surface of a marketing program and execute solutions that are impactful, insightful and meaningful to a client’s bottom line.

With close to 10 years of experience in her field, Iva began her career working on exhibits, print and online projects for non-profit, for-profit, association, political and commercial clients. Iva oversees the creative and message development, working hand-in-hand with the account team, on each of her clients’ projects. She also appreciates the beauty of raw data describing customer behavior — the catalyst that informs design and content decisions for every project, and uses these insights to bring additional value to all client work. Her unique background offers her clients the benefit of account-services leadership seen through a creative lens, and she consistently delivers top results.