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Jarmila Yu

Jarmila Yu

YUnique Marketing Limited
Founder & Consulting Chief Marketing Officer

I'm Jarmila Yu the Founder & MD of YUnique Marketing Ltd and I'm a Consulting CMO.

YUnique Marketing is an award winning marketing consultancy on a business mission to provide strategic marketing excellence and inspire business leaders, organisations and marketing teams so they are empowered to do their best work, unlock their marketing potential and be successful. When they achieve their business goals they are best positioned to create more rewarding jobs, drive economic growth, and ultimately contribute to deliver a better world. I’m on a mission to bring the CMO Advantage™ within reach of Entrepreneurs and CEOs in SMEs to give them the all-important Attraction Factor they need to succeed.

We work with ambitious Founders and CEOs in start-ups and SMEs giving them access to strategic marketing excellence and a full spectrum of marketing project expertise all led from a Chief Marketing Officer perspective. Services are provided on a bespoke on-demand basis, ensuring both time and cost-effectiveness and maximum impact, supporting business leaders to launch, grow or transform their business so they can drive economic growth, create more rewarding jobs and ultimately deliver a better world.

Championing SMEs and Marketing talent we take business from transactional to transformational. Clients testify that the results from working with us are significant and dramatic.

I had the privilege to be the People, Teams, and Skills Propolis Expert - available for comment and facilitate TALENT discussions at B2B Marketing and in the Propolis Community and develop and deliver the Emerging Marketing Leaders Programme.

Having spent 25+ years heading up marketing in start-ups, challenger brands and some for the world's largest brands, I know what it takes to develop a successful marketing strategy AND how to build and lead a marketing team to achieve peak performance. I believe that marketing excellence AND marketing talent development is essential for any business.

Experience and insights gleaned from my time selling to and operating in recruitment and human resource businesses has given me valuable additional "talent topic" perspectives. I regularly add to my little black book of "talent" related experts.

Some of the Portfolio roles related to marketing and marketing talent that I hold include being: Chair of the DMA Talent Council, Chair of the Board of Advisors at the School of Business & Management at a top 20 University, Ambassador for Marketing/PR & Comms for the Institute of Directors in Surrey, and I am a Registered Marketing Career Mentor with the CIM, IDM/DMA and the Worshipful Company of Marketors.

I'm often featured in the media and speak at events on a range of marketing and marketing talent topics; and I'm proud to have been featured in Personnel Today sharing my views on "The Special Relationship Between Marketing & HR".

Always enjoy “people & marketing career" conversations to support marketers on their marketing career journeys; on how to build sustainable high performing marketing teams, and as a Consulting CMO working to position marketing at the top table so marketers are afforded the opportunity to be equipped and enabled to do their best work and deliver successful business outcomes.

Connect with me and let's talk!

https://www.linkedin.com/in/jarmilayu/