21 Sep 2021
What influences consumers’ channel preference and decision-making? Email, TV and advice from friends and families still play a big part. However, the pandemic accelerated changes in multiple ways too. Find out more in our latest report.
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True emotional connections between brands and customers boost revenue as well as retention, but marketers need an accurate understanding of the key trigger moments
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Imagine having the ability to collect zero-party data and leverage that data to personalise your newsletter content, generate loyalty, increase subscribers, boost engagement and go viral.
We’ve all been there. After completing the initial strategy and planning for a new marketing campaign, you find yourself under pressure to start delivering it straight away.
