White Paper: Guidelines for call centres with vulnerable consumers

Filter By

Show All
X

Connect to

X

White Paper: Guidelines for call centres dealing with vulnerable consumers

T-53c91cca37f0a-call-centres-dealing-with-vulnerable-consumers_53c91cca37cf8-2.jpg

The DMA's Contact Centres & Telemarketing Council has published a set of guidelines for call centres and companies engaged with telemarketing practical guidance on how to identify and manage a call with someone they believe is unable to make an informed decision, such as those living with dementia or mental health issues.

Hear more from the DMA

Related Articles

Companies are re-evaluating their packaging to better serve their disabled customers. This article explores the latest innovations in accessible packaging.

burger package.jpg

Businesses must be ethical in their telemarketing practices to protect customers from unwanted, intrusive, or deceptive calls, ensuring their privacy and well-being are respected. Read how

Depositphotos_718680692_S.jpg
As Black Friday approaches, marketers face pressure to captivate customers. The '23 season showed how brands use real-time data, AI, and dynamic content to tailor their messaging and boost engagement. Learn from them to shape your strategy.
iStock-1661657038.jpg

Telemarketing continues to hold a significant place in the marketing strategies of many businesses, despite a relentless wave of digital transformation. Contrary to common misconceptions, telemarketing is not an obsolete tactic.

Depositphotos_103113358_S (1).jpg