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The Future of the Contact Centre

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Discover what’s in store for the world of contact centres with this special edition whitepaper, based on the roundtable discussion earlier this year

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The subject of Generative AI and Real-Time Personalisation, two very interesting, interrelated subjects, in that they both deal with the here and now, presenting information with an immediacy and accuracy bordering on the prescient.

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Generative AI platforms are remarkably easy to use. But we must remember that generative AI cannot read our minds (at least, not yet!). Generative AI is only as effective as the prompts you provide it with and the data fed into it.

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Get the latest insights about purchasing behaviour, preferred marketing tactics and channel performance in the UK in 2024.
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