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Like any industry, the world of direct mail and fulfilment comes with its own world of words, phrases and jargon.

And – unless you take a bizarrely in-depth interest in the world of direct mail – it's difficult to know what all of these terms mean.

But if that's you, never fear: our handy jargon buster will help you make head and tail of anything you read about direct mail and fulfilment. In this revised direct mail jargon buster, we have updated and added new terms to help you further.

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What’s the state of door drops in 2022? Figures from the DMA’s annual report show the important role door drops have played in engaging and informing consumers during these challenging times.

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How have charities met the challenges of the last two years? New DMA research delivers insight into the evolution of charity marketing effectiveness, the drivers and inhibitors of growth, and how successfully charity marketers are measuring charity marketing effectiveness.

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