SMARTFOCUS ANNOUNCE EXPANSION OF THE MESSAGE CLOUD INTO LATIN AMERICA

Tuesday 1st March 2016: SmartFocus, a global leader in real-time contextual marketing, has announced the opening of its first office in Latin America, in a move to expand the local market with its Message Cloud platform.

The report The Forrester Wave™: Real-Time Interaction Management, Q3 2015 by Forrester Research, Inc. cites The Message Cloud by SmartFocus as a ‘Strong Performer’ among providers of solutions for real-time interaction management (RTIM).

SmartFocus already serves many major brands in the region including Decathlon, Kalunga, IESDE, Salinas do Maragogi, Santos FC, Diet Dukan and Apontador, and looks forward to the success of The Message Cloud continuing with the opening of its new office in Brazil.

Jorge Planet Mira, Managing Director of SmartFocus Latam, explains: “SmartFocus is delighted to offer world-leading real-time marketing within Latin America, offering brands a unique and scalable view of their marketing campaigns.”

Rob Mullen, CEO of SmartFocus, says: “This initiative furthers the global reach of SmartFocus and allows us to meet the high level of demand and growth we have found in the area. We are extremely proud to offer The Message Cloud to this incredibly exciting market.”

The launch event is on March 3 in Sao Paolo, where brands will learn how real-time contextualization will revolutionize their marketing, drive higher sales and maximize client engagement. Click here to register to attend.

ENDS

For additional information please contact:

Nick Jones

+44 (0) 7832 115362

nick.jones@smartfocus.com

SmartFocus

SmartFocus is an innovator in messaging and communications, enabling the world’s largest brands – including Nestlé, Mercedes-Benz and House of Fraser – to understand and connect more closely with today’s connected consumers; whether that be via web, mobile, email or social channels. Through The Message Cloud solution, SmartFocus genuinely listens to and learns from customers using patented algorithms and unique location-based marketing tools. Using The Message Cloud, SmartFocus customers have the rich data, intelligence and the tools for contextually unique engagements, through any digital channel. http://www.smartfocus.com/