A Guide to Cookies and Compliance
07 Dec 2020
The DMA Cookie Guidance Group has prepared this guidance, which we hope complements the ICO’s document while being user friendly for all types of organisations. The guide covers:
- Why cookies are both useful to businesses and consumers
- Information about different types of cookies, best practices and use cases
Ultimately, our aim is to improve awareness of, and compliance relating to, cookies - increasing the overall size of the market and revenues as a result.
You can find out more about our Responsible Marketing campaign, here.