What's going on at DMA Talent?


DMA Talent champions young people as the future of our industry.

Our goal is to attract a new generation of fresh thinkers by raising awareness and showcasing the sector's inspiring and dynamic range of career opportunities.

We nurture aspiring marketers by providing the roadmap, skills and connections to kick-start their professional journey, and by instilling our customer-first principles, we drive our industry forward in a responsible and sustainable way.


What's been going on recently?

Our brand-new DMA Student Membership is here, which helps aspiring marketers demonstrate they’re committed to their professional development and are actively seeking to improve their skill set. Members get 24/7 online access to a library of resources, as well as Member only events, skills sessions, networking opportunities, and free access to the IDM Award in GDPR, usually costing £594. Membership costs just £45 per year, with the option of paying in monthly instalments of £3.75. Discover alll of Memberships benefits and become one here.

In February, a group of Manchester Metropolitan University students joined us at a Creative Data Lab to get a glimpse of what a day in the data and marketing industry is like, working on a brief set by the Rugby League World Cup 2021. Discover what happened here.

ScotRail have provided the brief for 2021's Marketing Challenge, challenging you to create a 12-month integrated marketing campaign to help the franchise overcome the new obstacles they face due to coronavirus. Find out more about the challenge and get your hands on the brief here.

Supported by DM Trust, we have produced a research report on the state of apprenticeships for the data and marketing industry, which reveals key insights into what is limiting uptake, as well as the opportunities that they can bring to an organisation. Download our Apprenticeships: The Hidden Potential report here.

2020 was a year of firsts and our Creative Data Academy programme was no exception. With everyone keeping safe and staying at home, we adapted all three of our face to face Academies and ran them virtually instead during September. Discover what happened here.

Cubed from Northumbria University have been crowned winners of 2020's DMA Talent Marketing Challenge. Find out more about the challenge, the finalists and the winning team here.

The Big Book Crit went online for the first time ever throughout May, so that aspiring creatives didn't miss out while studying from home, discover what happened here.

On the 20 February 2020, a group of aspiring marketers from universities in the West of England and Wales descended on Zone Digital’s Bristol office to get a taste of what working on a marketing brief is really like at our latest Fresh Blood event. Discover what happened here.

History was made on 12 February 2020 when the Big Book Crit travelled to Leicester for the first time ever. Hosted at De Monfort University, it saw creatives from local agencies critique students portfolios, giving honest, constructive feedback. Find out what happened here.


What's coming up?

The next Creative Data Lab will be held online via Zoom soon, date tbc. Find out more and apply here.

Looking to break into the creative advertising industry? Our Get Ready of a Carer in Creative webinar on the 20 April is not to be missed. Find out more and get your free ticket here. .


Keep up to date with everything DMA Talent

Want to stay up to date with all the latest news on all our programmes and events, ensuring you know when everything is running and when applications open and close? Join our mailing list by clicking here.

For those looking to break into industry:

  • If you're an aspiring marketer, click here and complete the form to be the first to find out more information about upcoming events and programmes.

For educators or similar:

  • If you'd like to find out more about events and programmes as well as learning resources to help you support your students through their learning, click here and complete the form.

For businesses seeking the best talent:

  • If you're looking to engage the best talent, there are plenty of ways you can get involved from sponsorship packages to speaking opportunities. Drop us an email for a chat.
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