Research Executive | DMA

Research Executive

What is day-to-day life like as a Research Executive what are the main responsibilities, and what skills do you need to excel?

We chatted to Hannah Reed, Research Executive at Opinium, to shine light on what day-to-day life is like in her role.

...

.

Role Profile

As a Research Executive it will be your role to be collecting and analysing the information that has been gathered from your research. You will also be tasked to find out people’s views about a range of different products or issues. With this information you'll be mainly researching for businesses and organisations to help them plan new products or services for the future in relation to your findings. You’d either collect data by doing quantitative research, which entails analysing numbers from surveys from people from different demographics to widen your results.Or you’d do qualitative research, where you analyse the language used by people in focus groups and in-depth questionnaires.

.

Key responsibilities

- Meet clients to discuss research projects that are in progress also discussing progress made on requested projects

- Come up with a plan or proposal and present it to the clients expressing how their requirements will be met

- Manage a budget which will allocated to specific projects

- Analyse data and present clealy results to clients whilst giving them advice on they can best utilise this sort of information

- Design questionnaires and organise surveys in order to gain insights on organisations customer feedback in order to find ways to better run the company

- Explain the process to interviewers and researchers

- Monitor progress of surveys and constantly find innovative ways of finding out new information about customers

,

Requirements

Have an analytical thinking skills to be able to find intuitive ways to improve buisness from research

Excellent attention to detail to be able point out where where improvements can be made

The ability to use your initiative and find ways which creatively tackle issues

Fantastic customer service skills when dealing with clients

Excellent written communication skills to effectively communicate and express ideas on projects

Excellent verbal communication skills

To be able to use a computer and the main software packages confidently

.
We can help you get into this role with DMA Student Membership

Being a DMA Student Member shows employers that you’re committed to your professional development and that you’re actively seeking to improve your skill set, making you more employable.

For just £3.75 a month you’ll:

  • Get everything you need to jump out from the crowd and shine as a job applicant.
  • Professionalise your marketing knowledge with real-life learning, curated by DMA's community of award-winning industry professionals.
  • Build your network via a packed programme of events & programmes led by top industry professionals, connecting you with DMA's community of business-leading professionals who are ready to help you on your career journey.

Discover all of Student Memberships benefits and become one here

.

Return to your personality type page

Click here to return to "I'm a Communicator" page, or click here to return to "I'm an Explorer" page, to explore more job roles that are best suited to your personality and the DMA resources you should take a look at to get ahead of your competition.

Hear more from the DMA

Please login to comment.

Comments