Communication Officer
04 May 2021
What is day-to-day life like as a Communications Officer what are the main responsibilities, and what skills do you need to excel?
We chatted to Kya Appah, who is a Comminications Officer at Transport for London, to shine light on what day-to-day life is like in her role.
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Role Profile
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Key responsibilities
- Collaborate with management and develop new efficient ways of communicating with target audience
- Monitor the entire processes of creating cotnent from writing, editing, and distributing marketing material, website content and annual reports that comunicate the company's actvities
- Respond to any enquires from the media in relation to the organisation, arranging interviews and acting as a spokesperson
- Monitoring, tracking and reporting of reviews and feedback online
- Managing and organising events in order to boost brand awareness
- Liasing with other departments such as Marketing, PR, Sales and Communications teams
- Stengthening relationships with customers, industry professionals and journalists
- Being up to date with current digital technology trends and developments
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Requirements
Excellent organisational skills, as you'll need to monitor and facilitate communication across multiple social media accounts
A good understanding of business processes and operations
Be willing to remain up-to-date with current industry developments
Strong grammar and spelling skills and the ability to create engaging content
Good computer skills, including knowledge of relevant software programs and tools, such as analytics tools
Solid knowledge of social media management tool and social media platforms
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