23 Jun 2016
What's in a postcode
A postcode can tell us more than you might think about its residents which can be a great thing to have when thinking about sending out direct mail to a specific target audience. We decided to look into this further in our latest infographic.![T-576c04b24ae46-cpm-postcode-dma-feature-image-(mod)_576c04b24ad8a-4.jpg](/uploads/articles/T-576c04b24ae46-cpm-postcode-dma-feature-image-(mod)_576c04b24ad8a-4.jpg)
23 Jun 2016
James Moffat: The only constant
James Moffat, executive director at The Organic Agency describes how change is more than something to expect, it underlies everything marketers do at the DMA Customer Engagement event in June 2016![T-576bbde976632-change_576bbde976538.jpg](/uploads/articles/T-576bbde976632-change_576bbde976538.jpg)
20 Jun 2016
Up Close & Personal
Some businesses are missing a trick by not using personalised direct mail.![T-5767ce090dcca-sfs-case-study_5767ce090dc2e-1.jpg](/uploads/articles/T-5767ce090dcca-sfs-case-study_5767ce090dc2e-1.jpg)
20 Jun 2016
Member ContentWhat are the correct legal grounds to process personal data under the GDPR?
What legal grounds you can rely on to process personal data for one-to-one marketing.![T767c3a5e3ce5-target-dart-board_5767c3a5e3c49-127.png](/uploads/articles/T767c3a5e3ce5-target-dart-board_5767c3a5e3c49-127.png)
15 Jun 2016
How to make the most of your email campaigns with direct mail
One of the things we direct-mail marketeers hear time and again is a resistance to such a “traditional” form of advertising.![T-57611220ba223-dma-blog-19-620x350_57611220ba127.jpg](/uploads/articles/T-57611220ba223-dma-blog-19-620x350_57611220ba127.jpg)
14 Jun 2016
Mailing Council - June 16 news
Should I stay or should I go now? Well, unfortunately we don’t have the answers to the upcoming referendum. So, whilst you let both sides scare you to death with their respective arguments, here is your latest roundup of what’s going on in the world of direct mail.13 Jun 2016
First Move direct marketing orders 1st Xerox Trivor⢠in the UK
First Move direct marketing has invested in the new Xerox Trivor™ 2400 Inkjet Press. A first in the UK, First Move’s new Xerox Trivor™ not only represents technological advancement, it means greater customer engagement for direct-mail professionals.![T75ea1f214fc4-fm-xerox00x400_575ea1f214ec6-73.jpg](/uploads/articles/T75ea1f214fc4-fm-xerox00x400_575ea1f214ec6-73.jpg)
10 Jun 2016