01 Oct 2019
2019 Arthur Thompson Memorial Award recipient announced
Graham Dodd has been named as the recipient of the 2019 Arthur Thompson Memorial Award, recognising his outstanding contribution towards innovation, promotion and education within the industry.
01 Oct 2019
Email Benchmarking Report 2019
The DMA's Email Benchmarking Report on key email metrics is here. In collaboration with dotdigital, we present our most widely-accessed research on the state of the industry..png)
30 Sep 2019
B2B in a B2C World - Bonus Content 2
First, we shared the B2B Council Roundtable Podcast. And now, a few bonus insights from the experts.
27 Sep 2019
Notes from: Customer Engagement 2019
What links Mixed Reality shopping malls, the African village of Tombohuaun and the growing power of podcasts? They were all hot topics of conversation at the DMA’s annual Customer Engagement event.
26 Sep 2019
Situation Critical: Why Context Matters in Media Planning
Join us on Thursday 17 October for this collaborative event brought to you by by the UK media trade bodies the DMA, AA, AOP, DCM, IAB, Magnetic, Newsworks, Outsmart, Radiocentre, and Thinkbox. We’ll be combining forces to reveal the value of context in driving advertising effectiveness.
26 Sep 2019
DMA Talent: Autism Employer Guide
The neurodiverse community is underrepresented in most industry sectors across the UK, including the data and marketing industry – the DMA wants to help change that
25 Sep 2019
Best of the Best in B2B
Welcome back to the world of B2B. During our B2B Careers Adventure series, we’re exploring what it means to work in B2B marketing, the benefits of working in the industry, and how it differs from B2C. Are you ready to continue the adventure?.png)
24 Sep 2019
Member ContentCustomer Engagement: Acquisition and the Consumer Mindset
How do customers find out about new products? How do they decide to switch from one brand to another? What does the experience of trying new brands look like? In collaboration with Paragon, you’ll find out the answers to these questions through our latest research on acquisition and customer...
23 Sep 2019
Labour Conference 2019: No Agreement on Brexit Policy & failed Coup Attempts
Delegates have assembled in Brighton on day 3 of Labour’s annual conference. But, already, they can’t decide how to approach the big questions of the day.