DMA - Data & Marketing Association

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2019 Arthur Thompson Memorial Award recipient announced

Graham Dodd has been named as the recipient of the 2019 Arthur Thompson Memorial Award, recognising his outstanding contribution towards innovation, promotion and education within the industry.
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Email Benchmarking Report 2019

The DMA's Email Benchmarking Report on key email metrics is here. In collaboration with dotdigital, we present our most widely-accessed research on the state of the industry.
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Notes from: Customer Engagement 2019

What links Mixed Reality shopping malls, the African village of Tombohuaun and the growing power of podcasts? They were all hot topics of conversation at the DMA’s annual Customer Engagement event.
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Best of the Best in B2B

Welcome back to the world of B2B. During our B2B Careers Adventure series, we’re exploring what it means to work in B2B marketing, the benefits of working in the industry, and how it differs from B2C. Are you ready to continue the adventure?
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Creative Effectiveness in Door Drops - Examples from 2019

The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats in 2019.
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Webinar: 5 steps to applying mail insight with JICMAIL Discovery

Join our webinar to hear Ian Gibbs, Director of Data Leadership and Learning, show you how to use these tools to support your acquisition and retention campaigns.
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What happened at Creative Data Academy Edinburgh 2019?

The 15 – 17 July saw 30 aspiring data-driven marketers join us in Edinburgh exploring the ins and outs of the data and marketing industry.
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What happened at DMA Talent: Summer school 2019?

The 8 - 12 July saw 30 aspiring marketers join us for 5 days exploring the ins and outs of the marketing world.
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Ceros test

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