06 Jan 2021
The Value of Direct Mail Marketing in E-Commerce
E-commerce business owners naturally focus their marketing efforts online, especially if they don’t have a physical store counterpart of their e-commerce site, but what alternatives are there?
01 Jan 2021
Digital Marketing Masterclass
Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to evaluating campaign performance
17 Dec 2020
Direct mail firm gears up for growth with two new recruits
Flow Group has appointed two new members of staff to coincide with their growth plans for 2021.
16 Dec 2020
JICMAIL Webinar: Q3 2020: News, tools and insight for mail in 2021
Following record breaking mail interaction figures during lockdown, this JICMAIL webinar brings you all of our latest news and updates including: Q3 data release, guest speakers, the new JICMAIL Accreditation scheme and two new tools for subscribers.
02 Dec 2020
Pandemic Mail Engagement Triggers Jump in Digital
Latest JICMAIL data reveals that during the coronavirus pandemic consumer engagement with mail has improved and it's proven more effective that never as a trigger to digital engagement.
02 Dec 2020
JICMAIL Q3 2020 results reveal a +33% growth in web visits attributed to ad mail
The JICMAIL Q3 2020 data release has revealed high consumer engagement with Direct Mail and Door Drops, and significant improvements in digital campaign effects attributed to mail.
01 Dec 2020
QR Codes - connecting print and digital
Now you can use technology to easily link your customers to relevant, accountable and immersive online brand experiences with a QR Code. Add another dimension to your engaging, interactive, personalised mail.
30 Nov 2020
Print marketing firm snapped up in merger deal
Two leading print firms have successfully completed a merger deal to become a multi-million-pound business.
26 Nov 2020
Scotsman 'Doing Data Together' Conference
The DMA partnered with The Scotsman and Data-Driven Innovation (DDI) for a second year at Doing Data Together Conference in early November, focussing on collaboration.