DMA - Data & Marketing Association

Filter By

Show All
X

Connect to

X

What is the Current State of Play for Data Regulation?

Tune in to gain valuable insights from Data Protection Network, Emirates Group and OneTrust PreferenceChoice on data regulation during and following the pandemic; listen to a lively panel discussion, and have your questions answered.
T-cHJldmlldw%3D%3D-data-regulation1.png

DMA Partners with the Scotsman 'Doing Data Together' Conference 2020

For the second year running, the DMA are partnering with The Scotsman's Data Conference: An Ethical collaboration through Covid-19 and beyond
T-cHJldmlldw%3D%3D-scotsman.png

Loyalty and CRM in a New World

Experts from charity, travel, financial services, and retail sectors came together to share the challenges around customer loyalty throughout the pandemic. Read the detailed overview of the roundtable discussion from the DMA Customer Engagement Committee.
T-cHJldmlldw%3D%3D-revised_loyaltyinanewword.jpg

Email - The Primary Driver of Customer Loyalty in a Pandemic

The coronavirus crisis presents the greatest challenge for brands in recent history. Join us to hear from RSPB and Chair of the DMA’s Email Council Lili Boev to find out why email is at the forefront of establishing customer loyalty in our new normal.
T-cHJldmlldw%3D%3D-loyalty-in-a-pandemic1-(1).png

Digital Transformation in Times of Crisis

The coronavirus pandemic has proved that digital transformation is a business imperative. Tune in on Wednesday 16 September at 3pm to hear from the brands including TwentyCi and We Are Family who altered their business model to succeed within the new normal.
T-cHJldmlldw%3D%3D-digital-transformation1.png

How Retailers Can Turn Insight Into Personalised Experiences

Join us as we delve into the world of experience. Hear from a selection of creative hotshots from Up There, Everywhere, Jaywing, Asda, and Manchester Gin as we examine the customer trend of experience and ask how can we champion creativity and pioneering thinking throughout our industry – and...
T-cHJldmlldw%3D%3D-how-retailers.png

Coronavirus: Contact Tracing App is Privacy-Secure, but Still Has Issues

The verdict: great app, 6 months late, confusing for businesses and individuals, difficult to regain lost trust.
T-cHJldmlldw%3D%3D-7850f5c2-9182-4d5d-bc33-9c7ded844cd4.png

Coronavirus: Rishi Sunak Outlines Further Help for Business

The Chancellor is responding to worries that the end of the furlough scheme will cause huge unemployment.
T-cHJldmlldw%3D%3D-rishi-sunak-outlines-further-help-for-businesses-01.png

Coronavirus: New Restrictions Emphasise Importance of Contact Tracing Technology

As rules come into force amid the rise in coronavirus cases, contact tracing technology can play a key role in tackling the new peak. But eyes are on governments to boost trust in these solutions.
T-cHJldmlldw%3D%3D-ab9316cb-d154-4b4f-827e-e48e2a37c40c.png