11 Jan 2021
Edinburgh's Very Different Hogmanay 2020
Edinburgh, and Scotland, celebrated Hogmanay a very different way in 2020. Underbelly had no festivals in Edinburgh in 2020, but what they gave back to the city in beautiful creative was simply breath taking.
11 Jan 2021
Make Security Your Organisation's New Year's Resolution
As part of DMA Scotland's regional content, guest contributor Scottish Business Resilience Centre (SBRC) gives their insights on where to start when looking after your organisation’s cybersecurity.
06 Jan 2021
Understanding What Drives Email Performance
The publishing, not-for-profit and utilities sectors have all seen declines in their email performance since 2016, according to DMA research. What are the potential factors driving this trend? Saravanan Subburam helps us understand what’s driving email performance by looking through the lens...
06 Jan 2021
DMA Insight: Consumers' Favourite Brands in 2020
Who won the battle for consumers’ hearts in 2020? Has the pandemic shifted people’s affections or have their top brands remained unchanged? Why do some have no attachment to any brand? Here’s our quick take on customer’s favourite brands this year.
05 Jan 2021
Future Trends 2021
The Future Trends 2021 series is finally here. As with previous editions the objective of this collection is to inspire organisations to find innovative and diverse ways to respond to new customer behaviours and desires.
04 Jan 2021
Data & Marketing Commission Annual Report 2019-2020
Data, privacy and quality continue to lead complaints received by the Data & Marketing Commission (DMC), while the total number falls year-on-year![T-cHJldmlldw%3D%3D-news-from-the-dmc-01[1].jpg](/uploads/articles/T-cHJldmlldw%3D%3D-news-from-the-dmc-01[1].jpg)
01 Jan 2021
Digital Marketing Masterclass
Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to evaluating campaign performance
24 Dec 2020
Brexit: Deal Includes Extension for Data Adequacy Negotiations
The UK and EU have agreed a Brexit free trade agreement.
22 Dec 2020
ICO Publishes New Data Sharing Code of Practice
Today the ICO has released a new version of the data-sharing code of practice, originally issued in 2011.