Below you'll find an archive of our previous webinars. To register for any upcoming webinars visit our events page
31 Jan 2024
Sagacity: Charity Marketing Effectiveness 2023 - Insights for Marketers
Charity marketers faced their fair share of challenges last year, as driving donations from cash-strapped consumers became an increasingly hard task. Join the DMA and Sagacity online to discover the key trends in charity marketing effectiveness, and the tactics, strategies and channels most...
23 Jan 2024
Virtual: Legal and Marketing Compliance Update
How can you stay up-to-speed with legal reform and keep your marketing compliant? Find out alongside the DMA and other industry leaders at our Marketing Compliance Update.
07 Nov 2023
Fundraising Forum - Keep your charity direct mail compliant
How can you drive meaningful change to your charity's marketing and fundraising approaches? Find out alongside the DMA and other industry experts at the Fundraising Forum.
03 Nov 2023
Pinterest: Emotion's key role in marketing effectiveness with Pinterest
Good measurement is hard to come by. The DMA's Effectiveness Databank shows that all too often marketers are failing to measure the metrics that matter. The power of creativity is increasingly being forgotten about, particularly in the performance marketing space.
01 Nov 2023
Marketreach: Discover the Power of Direct Mail
95% of direct mail is engaged with, making it the go-to channel for connecting with your audience. But why is mail such an effective medium when compared to other channels? Find out alongside Marketreach, JICMAIL, Paperplanes and Worldwide Cancer Research.
18 Oct 2023
Virtual: Legal Update - Keep Current and Compliant
How can you stay up-to-speed with legal reform and keep your marketing compliant? Find out alongside the DMA, The Department for Science, Innovation and Technology (DSIT), and other industry leaders at our Legal Update.