23 Jan 2018
7 REASONS TO MAKE VALUED DIRECT MAIL PART OF YOUR MARKETING CAMPAIGN
Direct mail is an engaging and highly targeted marketing solution that can reach your target audience on a personal level whilst showing them you value them. See 7 key reasons why including direct mail in your marketing campaign is essential.
18 Jan 2018
Get involved in our Autistic Spectrum Conditions in the workplace initiative
If you're based in and around the West, we'd love for you to join us at our pilot training session in Bristol on 7th February.
16 Jan 2018
How a Membership Programme Increases Sales and Renewals - Case Study Included
As a marketer, are you wondering how to increase your member loyalty, upgrade their status, increase their use of your services, and increase the likelihood of them renewing. The answer to your dilemma is a Membership Programme.
12 Jan 2018
PROGRAMMATIC MAIL: Integrating Digital Media with Physical Media
Are you losing customers at critical stages in the buying journey? Are your response rates lower than you’d like? Could you offer your customers something that would make them more likely to act? If you answered YES you should test programmatic mail.
11 Jan 2018
The Renaissance of Mail
Unloved, misused and overlooked. Could 2018 be a turnaround year for mail?
10 Jan 2018
5 Types of Printed Personalisation that Increase your Sales
The reason that personalisation in print will be one of the direct marketing trends 2018, is because of boost it produces in your sales. Adding a personalised message boosts ROI by an average of 25%.
05 Jan 2018
Imprint-MIS Direct Mail Business Control System
Imprint-MIS has developed a Direct Mail Business Control System (BCS) that focuses on the requirements of the complex direct mail market.
02 Jan 2018
PERSONALISING DIRECT MAIL TO INCREASE ROI
Marketers always ask “How can I get a better ROI on the marketing I am already doing?”, the response is – Personalisation, relevancy and segmentation.
19 Dec 2017
What impact will GDPR have on SMEs
GDPR is nearly upon us, and SMEs need to be prepared. So let’s take a look at what it is, the way it’ll affect businesses and what you can do to mitigate the risks.