DMA - Data & Marketing Association

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Influencer Marketing Masterclass

This 1-day course gives a practical approach on how to work effectively with influencers to transform your marketing. Identify the right influencers for your brand and get the most out of influencer relations. Integrate influencer activity with your social media, PR, SEO , and community channels.
Influencer Marketing Masterclass

B2B Marketing: The Complete Guide Masterclass

Boost your B2B marketing knowledge and expertise. This 2-day course gives you invaluable insights on strategy, trends, tools, measurement, analytics and more. Gain the confidence you need to deliver results as a B2B marketing specialist.
B2B Marketing: The Complete Guide Masterclass

Email Benchmarking Report 2022

How does your email marketing measure up? The latest benchmarking insights covering deliverability, open rates, and click-through rates are ready. Uncover the state of industry email in a nutshell.
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Creative Effectiveness in Door Drops: July 2022

The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats.
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Upskill and Grow: An Hour of Power per Week

Create a culture of constant improvement. We call for DMA Members to commit to a pilot scheme committing to one hour, each week of learning time for your teams, whatever their levels. Read on to find out more and learn how to get involved.
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DMA Awards 2022: Entries Open

The DMA Awards 2022 is all about going further. Whether that's more pitch lists, juicier promotions or stronger leads; whatever the dream, a DMA Award might get you there. Entries are open, now.
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Customer Retention Masterclass

Learn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and prospects. This course will give you the confidence to create retention strategies that work for your organisation.
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Integrated Marketing Strategy Masterclass

Learn how to plan your marketing activity effectively. Understand market and customer trends in your business environment through insights and research. Gain a sustainable advantage by managing your brand across multiple channels and set measurable objectives to track your results.
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