09 Aug 2019
What happened at Creative Data Academy Edinburgh 2019?
The 15 – 17 July saw 30 aspiring data-driven marketers join us in Edinburgh exploring the ins and outs of the data and marketing industry..jpg)
09 Aug 2019
ICO Releases Draft Data Sharing Code of Practice for Consultation
The code is a guide for organisations about how to share personal data in compliance with data protection legislation.
06 Aug 2019
Member ContentFuture Trends: The Over 60's Home
Longer life expectancy doesn’t only change what we do, it changes what we like and feel. We focused on customers after their 60th birthday, trying to understand what characterises them and their lives. This is when The Home becomes the space where personal, social and working life, gather...
05 Aug 2019
Member ContentUnderstanding In-Housing: Bringing Marketing Functions Home
In-housing is something increasingly discussed in the data and marketing industry – often, because it challenges the transparency of some agency practices. We partnered with Mailjet to delve a little deeper into how and why brands are in-housing key marketing functions by exploring the...
02 Aug 2019
StyleSnap will Empty Your Pockets
Just like shopping at Amazon’s online store, Amazon Go or Whole Foods, StyleSnap is the latest example of how Amazon leverages artificial intelligence to make a difference in the lives of their customer base.
02 Aug 2019
#MarTechFest
Join us for the latest marketing technology fest on 30 October 2019 in London
31 Jul 2019
Business Skills Census 2019
Last year we asked marketers to identify those skills they believe fundamental to their current and future career. We consulted them once again to identify the skills and challenges that are important to their businesses’ success.
30 Jul 2019
Notes from the Big Debate
Marketers, experts, and email enthusiasts gathered together on Monday 10 July to discuss and debate a very important question: How relevant are marketing emails? This event was sponsored by Pure360
30 Jul 2019
Member ContentFuture Trends: The Homeworker
We no longer need to be in a specific place to do something or talk to someone. In this second article of the Future Trends series we'll see how the concept of ‘working’ is no longer constricted to the ‘office’ and leaving the home for work is no longer necessary.