DMA - Data & Marketing Association

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Value of Data: The Worth of Ethics

How can ethical constraints lead to better solutions? Olivia Gambelin, Founder and CEO of Ethical Intelligence and AI Ethicist, shares her expertise, including how to embed ethics into your business and technological processes using three main frameworks.
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Responsible Marketing and the IDM

Enrol on an IDM course and feel confident in all that responsible marketing entails.
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Data Ethics - Tech's Greatest Asset

Find out how data ethics should be used as the foundation for sustainable and customer-centric tech? Gain valuable insights from experts; listen to a lively panel discussion
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COVID-19 Contact Tracing App Series

The Government’s NHSX contact tracing app aims to reduce transmission of the coronavirus, but also has serious implications for data privacy, smart technology, bias and inclusion, and technology in public policy. Read about our expert-led article series that explores this debate.
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COVID-19 Contact Tracing App Series: Daisy Cooper MP

The Liberal Democrat spokesperson for Digital, Culture, Media and Sport argues the right law should offer sufficient grounds for use of the NHSX contact tracing app.
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COVID-19 Contact Tracing App Series: Professor Luciano Floridi

Member of the NHS COVID-19 App Data Ethics Advisory Board and Director of the Digital Ethics Lab at the University of Oxford offers his take on the NHSX contact tracing app.
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Customer Engagement: The Future of MarTech

How can you find a marketing technology (martech) platform that’s right for your business and customers? Our whitepaper dives into the valuable insights of supplier and brand-side experts, including how businesses can stay one step ahead of the issues they could face.
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COVID-19 Contact Tracing App Series: Areeq Chowdhury

Director of Webroots Democracy Thinktank and coordinator of APPG on Inclusive Technology argues the app is ineffective, intrusive and unequal.
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Coronavirus: Skills Gap Survey for Employers (Due Thursday 17))

Urgent: the Department for Education & Skills have issued a quick-turnaround survey on tackling the challenge of gaps in the provision of skills. Please get in touch with Kate Burnett with questions.
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