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Advertising and marketing round-up, week ending 24 June

The talk and debate has raged seemingly for ever, with tempers and controversy at boiling point, but it’s finally over.
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Member Content

What Brexit means for marketers - Q&A

The DMA has produced a Brexit Q&A for members, which you are welcome to circulate to your employees.

What does Brexit mean for the marketing industry?

The potential impact of the UK’s departure from Europe on DMA and IDM members 
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James Moffat: The only constant

James Moffat, executive director at The Organic Agency describes how change is more than something to expect, it underlies everything marketers do at the DMA Customer Engagement event in June 2016
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Member Content

B2B marketing consent and Legitimate Interest

The DMA legal team have answered your questions related to B2B marketing from the consent and Legitimate Interest webinar
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Member Content

What are the correct legal grounds to process personal data under the GDPR?

What legal grounds you can rely on to process personal data for one-to-one marketing.
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Data protection exchange: Edinburgh, 30 June

Join the DMA’s external affairs manager Zach Thornton at this Data Protection Exchange event in Edinburgh on 30 June and learn how GDPR will shape the data-driven marketing industry
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Government communication services consultation

The government's consultation into the way it hires creative services has moved to its next phase, and invites agencies to get in touch so government can better understand what services and lots agencies may apply for
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Member Content

The new rules of engagement

Read the new research report into why relevancy is more important than personalisation, and the redefined relationship consumers are looking for.
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