30 Nov 2018
DMA insight: The customer loyalty landscape in 2018
Are customers loyal to brands? What are customers demanding from brands in exchange of their loyalty? Created in collaboration with Foresight Factory, and sponsored by Pure360, our latest insight will drive you around the customers' loyalty world.-462.png)
30 Nov 2018
Social Media, the GDPR, and Data
Here are the need-to-knows for all social media marketers working with social data under the GDPR, crafted by the experts on the DMA's Social Media Council
30 Nov 2018
Why data does not have value - people do
Data science, customer insight and digital media are often talked about and actioned as disconnected programs of activity. At Merkle Aquila we believe these elements need to be tightly joined up to drive lasting business value. Getting the consumer data foundations right however is critical to...
30 Nov 2018
Regulation Hub Update - November 2018
DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
28 Nov 2018
DMA Scotland meeting with Scottish Cabinet Secretary for Brexit, Michael Russell MSP
DMA Scotland is engaging with the Scottish government to help prepare the Scottish data and marketing sector for the impact of Brexit
28 Nov 2018
Creative Data Academy: Georgina Lambert's Experience
Georgina Lambert was one of this year’s 30 students at DMA Talent's Creative Data Academy in Birmingham. Read on to find out about her experience...
27 Nov 2018
Take part in DMA Talent's Skills Survey
Selling the data and marketing industry to a younger audience is our collective responsibility and it needs addressing now. Fill in DMA Talent’s first ever skills survey to help shape the future of our industry.
26 Nov 2018
DMA Scotland creative industries roundtable
DMA Scotland members contributed to a discussion on educational programmes in the data industry.
23 Nov 2018
The DMA's Asli Yildiz at Data Protection World Forum
There was standing room only to hear the DMA’s new Head of Legal speak on ePrivacy and other data matters.