08 Dec 2017
DMA insight: A B2B perspective on the GDPR
In our latest analysis, we assess how B2B marketers are adapting to the GDPR - their unique challenges and concerns with this universal legislation
23 Nov 2017
Member ContentConsumer email tracker 2017
New research shows over 80% of consumers are in a serious, long-term relationship with their original inbox. Learn how consumers interact the channel and your brand in the DMA’s latest deep dive into email marketing.
15 Aug 2017
Email benchmarking report 2017
Email benchmarking report 2017
08 Feb 2017
Member ContentMarketer email tracker 2017 launch
One in ten marketers admit their emails aren’t relevant to customers. Are we in danger of killing email with irrelevant content?
20 Jan 2017
Member ContentDMA Insight: Email benchmarking report 2016
Email remains in good health, according to the latest benchmarking figures from the DMA’s Email council
10 Nov 2016
Member ContentConsumer email tracker 2016
The definitive guide to the inbox for marketers. Learn how consumers use their inboxes in 2016 with our annual guide, the Consumer email tracker.
10 Oct 2016
Member ContentThe Marketer email tracker 2017 - the latest email trends
Take part in this the Marketer email tracker study and be in the running to win £100 of Amazon vouchers - and be the first to learn about the latest trends in email_580795e535957-325.png){kind=tracking}
25 Feb 2016
2016 Marketer email tracker
The DMA's annual survey of email marketers shows that those who rate it as either ‘important’ or ‘very important’ to achieving brand goals has increased from 89% to 93% between 2012 and 2015
25 Feb 2016
Infographic: Marketer email tracker 2016
The DMA's annual survey of email marketers shows that those who rate it as either ‘important’ or ‘very important’ to achieving brand goals has increased from 89% to 93% between 2012 and 2015. See our infographic for the full story.