16 Feb 2016
Member ContentMarketer email tracker 2016
With email the bedrock of the majority of marketing campaigns, it's important that marketers know what works, what doesn't and where the opportunities are. Read the Marketer Email Tracker 2016 for all this and more![T6c215f763819-marketer-tracker_56c215f763750-327.png](/uploads/articles/T6c215f763819-marketer-tracker_56c215f763750-327.png)
20 Jan 2016
dotmailer: Consumer email tracking study 2015
The best way for a marketer to find out how well their email messaging performs is to ask questions of their audience: so we asked 1,000 consumers what they thought of the messaging in their inboxes and they gave us plenty to learn from.![T6bb64a592787-email-tracker015_56bb64a59268c-137.png](/uploads/articles/T6bb64a592787-email-tracker015_56bb64a59268c-137.png)
09 Dec 2014
Member ContentNational email benchmarking report - November 2014 edition
The latest National email benchmarking report, the only pan-ESP benchmarks for email metrics in the UK, provides UK email marketers with valuable insights into current UK email marketing trends and it yet again highlights the continued importance of email in the marketing mix![T47f4232613a9-national-email-benchmarking-report013-nov014-edition_547f4232612e0-138.jpg](/uploads/articles/T47f4232613a9-national-email-benchmarking-report013-nov014-edition_547f4232612e0-138.jpg)
08 Oct 2013
Member ContentNational email benchmarking report H2 2012
Email marketing finds itself in an unusual position. For the first time in recent history, the industry is not obliged to defend itself from accusations that the channel has become outdated in a multichannel digital world. On the contrary, newer channels like social media are now increasingly...![T3c92bc10ea52-national-email-benchmarking-h2_53c92bc10e81b-138.jpg](/uploads/articles/T3c92bc10ea52-national-email-benchmarking-h2_53c92bc10e81b-138.jpg)
20 May 2013
Member ContentNational email benchmarking report H1 2012
Welcome to the National email benchmarking report H1 2012. Alchemy Worx is proud to sponsor the DMA’s benchmarking reports as they are invaluable for UK email marketers, representing the only pan-ESP benchmarks for email metrics in the UK.![T-53c9234d38a32-national-client-email-benchmarking_53c9234d387e9.jpg](/uploads/T-53c9234d38a32-national-client-email-benchmarking_53c9234d387e9.jpg)
22 Aug 2012
Member ContentNational email benchmarking report 2011
Welcome to the DMA’s National email benchmarking report 2011 which once again provides tremendous insight into the current trends of the UK’s email marketing landscape. This report highlights the massive contribution the email channel is making to the bottom line in these difficult economic...![T-53c907cb24e42-national-client-email-benchmarking_53c907cb24bf2-3.jpg](/uploads/T-53c907cb24e42-national-client-email-benchmarking_53c907cb24bf2-3.jpg)