10 Aug 2021
Creative Data Academy Scotland 2021: A look back at our three days
A group of 30 students, graduates and career changers from across Scotland and the UK joined us at Creative Data Academy Scotland last week, to help them find out what working in the data and marketing industry is like.16 Feb 2021
Scotsman Data Capital Podcast: Enough About Data - Let's Talk About People
The Scotsman's 'Doing Data Together' Conference finale consisted of a series of Data Capital podcasts. In the final podcast of the series, The Scotsman's David Lee talks to Standard Life Aberdeen's Head of Decisioning and DMA Scotland Chair, Firas Khnaisser and Ethical Intelligence's Olivia...11 Jan 2021
Edinburgh's Very Different Hogmanay 2020
Edinburgh, and Scotland, celebrated Hogmanay a very different way in 2020. Underbelly had no festivals in Edinburgh in 2020, but what they gave back to the city in beautiful creative was simply breath taking.30 Nov 2020
How Marketers Can Spark Customer Creativity Through Content
As part of DMA Scotland's regional content, guest contributor Kathryn Strachan, Founder & Managing Director, Copy House gives her insights on how to spark customer creativity.26 Nov 2020
Can We Market Our Way Out of This Mess?
As part of DMA Scotland's regional content, guest contributor Lou Kiddier, AlwaysBeContent gives her insights on why we first change our markets and what marketing means.11 Nov 2020
Democratising Scotland's Data Talent
How can Scotland ensure that it’s creating a constant stream of skilled employees to staff the spectrum of data roles? This expert-led whitepaper explores how we can democratise these positions and build a workforce that is far more diverse.28 Oct 2020
Whose Stories Are We Telling? How to Make Your Content Marketing More Inclusive
As part of DMA Scotland's regional content, guest contributor Louise Shanahan, The Copy Prescription, gives her insights on the power stories can have on promotion. If we want our audience to care enough to do something, they need to feel emotionally invested in the outcome. Read more.01 Oct 2020
Sell Yourself Creative Competition with Story UK Winner Announced
Breaking into the creative and advertising industry has never been easy, but feels harder than ever due to coronavirus. Thousands of students graduate from creative advertising courses across Scotland every year and sadly there aren't enough jobs to go round. Competition is fierce, so it’s...27 May 2020