24 Jun 2024
How to increase productivity and retain staff
Many businesses are acutely aware of gaps in their knowledge at all levels in the business, which reduces their competitiveness. The governemnt have introduced funded Skills Bootcamps to help fill these.
18 Jun 2024
From kick-off to victory: How to field a winning multichannel team
Just like the beautiful game of football, in marketing teamwork and strategy (as well as skill) are what helps you achieve victory.
18 Jun 2024
WEBINAR: JICMAIL Discovery 3.0 Refresher
Please join our Refresher Webinar and let Stef Hrycyszyn, Customer Engagement Lead, JICMAIL, take you through the updated JICMAIL Discovery 3.0 and help you to understand how it can be used to build a business case for mail.
11 Jun 2024
JICMAIL Q1 2024 Results: Mail response and attention continue on an upward trajectory
The quarterly results reveal that 6% of mail (Direct Mail, Business Mail, Partially Addressed Mail and Door Drops) prompted a purchase in Q1 2024, while the average amount of time spent with a piece of Direct Mail across 28 days rose to 134 seconds.
10 Jun 2024
Maximising business value from marketing expenditure - view it like a waterfall
How easy is it to accurately evaluate the real business value of marketing expenditure? And how important is it to recognise the scale of the gap between different approaches to marketing attribution?
05 Jun 2024
Interactive Email Examples, Tips and Tricks (with Jennifer Birks)
Interactive emails are the most engaging type of emails we can produce tech-wise. Jordie van Rijn interviews Jennifer Burks from the Email Code to show you what’s possible with interactive emails.
31 May 2024
WEBINAR REPLAY: Retail Trends Masterclass
Pop-up shops, sustainable marketing, loyalty programmes and hyper-personalisation are just a few of the changes impacting consumer spending and buying behaviour. Find out what retail trends to keep in mind!
30 May 2024
5 essential AI Tools for every digital marketer
AI. Everyone is talking about it. Are you using it? Here are 5 tools you should be using, recomended by DMA Council and Committee members.
28 May 2024
JICMAIL Webinar: Q1 2024 Results - Applying the new Response Rate Tracker benchmarks
Securing the best results for your marketing budget is the priority for all marketers. Join Ian Gibbs to hear the latest Q1 2024 results and find out more about the shifts across physical and digital actions consumers are taking with their mail.