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UK Consumer Trends in 2024
17 Apr 2024
Did you know that 57% of British consumers feel pessimistic about the economic outlook?
It probably doesn’t come as a surprise to you that economic considerations significantly influence consumer behaviour in the UK today. Yet, there is more than price that matters when it comes to purchasing decisions.
Customers seek meaningful connections with brands, which is why they value truly personalised experiences. But what kind of personalisation tactics really work with UK consumers?
Download the UK Consumer Trends in 2024 Infographic to find out:
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What matters most to UK consumers when they decide to buy
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What marketing tactics and channels UK consumers are most receptive to
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What personalisation efforts are most popular amongst UK consumers
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