16 Apr 2024
WhatsApp and Facebook Messenger Automation
Maximising B2C Impact Digital marketing is in the midst of a notable shift, thanks to messaging apps like WhatsApp and Facebook Messenger. They’re taking center stage as effective B2C marketing automation tools.
16 Apr 2024
Unlocking Exceptional CX in Telecommunications
In the competitive world of telecommunications, success hinges on superior Customer Experience (CX) defined by our 5 Core Principles: Vision, Operations, Data, People, and Technology.
16 Apr 2024
Managing Customer Data Silos in Telecommunications
The telecommunications sector grapples with a pressing issue: customer data silos.
16 Apr 2024
The Importance of Data Quality and Data Confidence in Customer Experience
We live in the information age, where customer insight expands with every click, swipe, and interaction.
16 Apr 2024
Building a Business Case for Application Management Services
A Strategic Guide for All Industries For many organisations the continuous operation of marketing and client communication systems is a business critical asset.
16 Apr 2024
The Future of Customer Experience - Predicting trends for the year ahead
Placing customers at the heart of business is nothing new – happy customers tend to be loyal, and with each passing year, we’re seeing more and more companies recognise the value of delivering a great customer experience (CX).
12 Apr 2024
Friday Tip: How to improve sender reputation & deliverability?
50% of consumers made a purchase from an email in the last year. Email remains the most effective marketing channel, but there's more to getting an email delivered than just simply pressing the send button..png)
09 Apr 2024
The Importance of Personalisation for Customer Retention
Do you want to understand the best ways to nurture and grow your customers through the use of highly effective personalisation?
05 Apr 2024
Friday Tip: How to do more with less
As a modern marketer, you are probably facing an undeniable truth: you've been asked to do more with less while still hitting your growth targets. But your resources are limited, as is your time. Here's a quick read to help: 3 Tips to do more with less