28 Nov 2025
Welcome to the Board, Caroline and Al.
We’re thrilled to announce that Caroline Parkes (Chief Experience Officer, Wonderhood Studios) and Al Mackie (Chief Creative Officer, RAPP) have been appointed as the newest members of our board.
27 Nov 2025
Creative Effectiveness in Door Drops: November 2025
The DMA Door Drop hub delves into Creativity in Print, showcasing some of the best Door Drops to grace our doormats. In this edition, Neal Dodd, Managing Director at The Letterbox Consultancy, dives into a recent Door Drop from Domino's.
20 Nov 2025
DMA Breakthrough Award Finalists Announcement
Which students will be pitching for Gold at Barclays Canary Wharf offices?
13 Nov 2025
DMC Announces Launch of Revamped Website
The site features new branding and a streamlined user experience to help consumers find out more about the DMC, what is within its remit and how complaints can be raised.
04 Nov 2025
Audience Planning: The Backbone of Modern Marketing
Marketers face more choices, tools and touchpoints than ever—but with that comes the risk of chaos. Audience planning is how we bring focus, control, and commercial sense to an increasingly complex world. Done right, it should deliver the desired results like shooting fish in a barrel.
30 Oct 2025
Time to learn from Messi, (Customer-Centric) Goals Matter More Than Ever
For marketers to truly drive value, commercial goals must be grounded in customer understanding. The Planning Hub explore how we plan and prioritise, and why Goal setting isn’t a new concept but that aligning around the right ones might be the most overlooked opportunity in customer...
22 Oct 2025
The Customer Hat Isn't Optional: Why Planners Must Wear It at Every Stage
Customer expectations keep rising. So does complexity. If brands want to stay relevant, planning needs to change, not just how we do it, but where it sits. Marketing has no shortage of strategists, analysts, creatives, and customer champions. But one role increasingly links them all: the...
21 Oct 2025
Shaping the charity soft opt-in: Have your say in the ICO consultation
Help shape our response to the ICO’s consultation on the new charitable soft opt-in rule.