25 Feb 2016
2016 Marketer email tracker
The DMA's annual survey of email marketers shows that those who rate it as either ‘important’ or ‘very important’ to achieving brand goals has increased from 89% to 93% between 2012 and 2015![T6cefa3a98c33-email-tracking-crop00x_56cefa3a98b36-327.jpg](/uploads/articles/T6cefa3a98c33-email-tracking-crop00x_56cefa3a98b36-327.jpg)
25 Feb 2016
Infographic: Marketer email tracker 2016
The DMA's annual survey of email marketers shows that those who rate it as either ‘important’ or ‘very important’ to achieving brand goals has increased from 89% to 93% between 2012 and 2015. See our infographic for the full story.![T6cde6f0b3575-marketers-cropped00x_56cde6f0b3457-327.jpg](/uploads/articles/T6cde6f0b3575-marketers-cropped00x_56cde6f0b3457-327.jpg)
16 Feb 2016
Consumers redefine how they use their inboxes in 2015
Consumers decide whether your email marketing sinks or swims. So isn't it a good idea to find out what they think of it? View our infographic from the 2015 email tracking study, sponsored by dotmailer and update your marketing practices.![T69e218700227-tracker00x_569e21870018b-73.jpg](/uploads/articles/T69e218700227-tracker00x_569e21870018b-73.jpg)
16 Feb 2016
Member ContentMarketer email tracker 2016
With email the bedrock of the majority of marketing campaigns, it's important that marketers know what works, what doesn't and where the opportunities are. Read the Marketer Email Tracker 2016 for all this and more![T6c215f763819-marketer-tracker_56c215f763750-327.png](/uploads/articles/T6c215f763819-marketer-tracker_56c215f763750-327.png)
11 Feb 2016
Customer Acquisition Barometer 2015 focus group videos
Video highlights of focus groups of marketing experts for the Customer Acquisition Barometer 2015![T-56bb4fd7da3da-capture2_56bb4fd7da2de-3.jpg](/uploads/articles/T-56bb4fd7da3da-capture2_56bb4fd7da2de-3.jpg)
15 Dec 2015
Our survey says...
Marketers and consumers have had their say on email marketing both here in the UK and in a wider global context.![T67058128c773629005289856-email-tracker015_56290052897bd_567058128c6d4-138.png](/uploads/articles/T67058128c773629005289856-email-tracker015_56290052897bd_567058128c6d4-138.png)