05 Dec 2024
JICMAIL WEBINAR: Mission Driven Mail Exploring mail in the mix for government marketing campaigns
Join JICMAIL for this webinar where we will showcase specific use cases of mail for government that deliver better outcomes, in areas such as improving health outcomes and improving access to national and local services.
05 Dec 2024
JICMAIL and Origin conduct mail measurement pilot study
JICMAIL (Joint Industry Committee for Mail) and Origin (ISBA’s cross-media measurement programme) are conducting a mail measurement pilot study in Q4 2024
05 Dec 2024
JICMAIL Q3 2024 Results: Mail proves its sustainability credentials with +14% growth in recycle rates
The Q3 2024 results reveal that 87% of mail discarded within a 28 day period is recycled. Recycling rates have grown over the five quarters they have been tracked by JICMAIL and are up 14 percentage points year on year compared to the 73% in Q3 2023.
05 Dec 2024
JICMAIL WEBINAR: Q3 2024 Results: Mail and the Value of Creativity
Join Ian Gibbs, with guest Rob Newton, CEO and Founder, PSE to hear the quarterly results along with a discussion about the impact of creativity on successful mail campaigns. The Q3 2024 webinar is on Monday 9th December at 2pm.
21 Nov 2024
Elections - How much does mail matter?
During the 2024 General Election, Marketreach set out to answer a key question: How crucial is direct mail in influencing elections, and how does it compare to other channels?
22 Oct 2024
WEBINAR: Using JICMAIL Discovery - Refresher
If you are new to your team, or haven't used JICMAIL for a while, please join our online JICMAIL Discovery refresher session and let Stef Hrycyszyn, Customer Engagement Lead, guide you through the best use of JICMAIL data.
03 Oct 2024
PARTNER EVENT: BPIF & JICMAIL Future Growth Roundtable: Understanding a customer's need for variable digital print
BPIF & JICMAIL are collaborating to provide the industry with a webinar series on direct marketing, direct mail and data. Join our roundtable to hear industry experts discuss the opportunities and benefits of personalisation in a multi-channel world.
03 Oct 2024
JICMAIL Partner Event: Experimentation! Experimentation! Experimentation!
Please join us to dive deeper into the experimentation challenge, at our partner event held virtually on Monday 21st October at 12.00..png)
17 Sep 2024
PSE: Mastering Direct Mail - A Six-Step Approach that delivers a great ROI
In an age dominated by digital noise, making your marketing stand out can be a challenge. You discovered how to cut through the clutter in our webinar with PSE, where they showcased the transformative power of direct mail through their award-winning six-step approach.