02 Sep 2020
DMA Insight: The Creative Opportunity
Creativity isn’t a static concept, so it can be tricky to pin down. During the last decade, most of UK customers have felt the need to be more creative, giving brands an opportunity to engage with them in new ways. Read on to find out what creativity looks like to consumers.
01 Sep 2020
Asda confirmed as sponsors of Leeds Creative Data Academy
DMA Talent's Leeds Academy will run from Wednesday 2 – Friday 4 September, giving a group of aspiring data-driven marketers the opportunity to learn from industry professionals and discover what working in the industry is like.
20 Aug 2020
Coronavirus: July 2020 - Business Impacts Barometer
Find out how your organisation fits in with others across the UK data and marketing industry in response to the pandemic. Uncover the findings from the fifth phase of our examination of how businesses have been impacted in July.
20 Aug 2020
The Real Cost of the Facebook Boycott
The DMA Social Media Council explore the impact of the Facebook boycott and what this means for the industry..png)
17 Aug 2020
Why an Address Lookup Integration is the Key to CRM Success
CRM will remain a crucial business tool after the COVID-19 pandemic. Find out how your business can achieve CRM success here.
14 Aug 2020
Regulation Hub Update - August 2020
DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
07 Aug 2020
Coronavirus: July 2020 - The Impacts on Business
The fifth phase of the DMA’s survey into the impact of the Coronavirus reveals first signs of recovery, but with heightened concerns about job retention. Read on to find out the latest views from the data and marketing industry amid the pandemic.
04 Aug 2020
Coronavirus: Do Consumers Need to be 'Present'?
Consumers are more comfortable than ever making purchases online. The flip side of this coin is that brands now need to engage with them in different and new ways. Read on to find out more about this great opportunity for businesses to refocus and reinvent.
30 Jul 2020
The Impact of Lockdown Trends on Digital Marketing
How did the lockdown impact the way companies perceive digital marketing? Scot Livingstone, Channel Manager at Moment Agency, explores how it took something drastic for many businesses to start thinking seriously about it, and the coronavirus trends that contributed to this revaluation.