05 Dec 2018
DMA Awards winners 2018
The DMA Awards winners have been picked on, picked over and eventually picked out by the DMA judges. Your guide to the Golds, the Silvers, the Bronzes and, of course, the Grand Prix winner.
23 Nov 2018
The DMA's Asli Yildiz at Data Protection World Forum
There was standing room only to hear the DMA’s new Head of Legal speak on ePrivacy and other data matters.
22 Nov 2018
What do marketers need from the ICO's new direct marketing guidance?
This crucial document will update the ICO’s guidance in light of new data protection legislation
12 Nov 2018
Insight Paper - Future Technology for B2B Brands
Find out what technology is available to B2B brands to start crafting excellent client experiences.-201.jpg)
30 Oct 2018
Free to DMA members - IDM Evening Masterclasses
The perfect opportunity to improve your professional skills
30 Oct 2018
Can you Predict Results for your Telemarketing Campaign?
It stands to reason that everyone wants value for money and a return on their investment from marketing campaigns. If you'd like to know if it's possible to predict the outcome for your telemarketing campaign, read on.25 Oct 2018
ePrivacy Regulation: growing concern over the lack of focus on data and marketing
The Austrian Presidency publish the latest ePrivacy Regulation text
24 Oct 2018
GDPR - 10 things B2B Marketers need to know
Top 10 resources to explain, to those worried about GDPR, about the continuing opportunities for B2B direct marketing in the UK and the EU. Here are some of our favorites. What are yours?
22 Oct 2018
The Consumerisation of B2B Brands
To win and retain business, B2B organisations need to develop a client-centric model rather than one focused on price or product. To do this B2B brands need to consider the client journey and experience, much in the same way B2C organisations have done for years.