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DMA's Response to the ICO's Draft Direct Marketing Code of Practice4

On the 4th March the DMA responded to the ICO’s recent consultation on the Direct Marketing Code of Practice, using the input from our members. See here for the full response.
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Understanding Podcasts: An Interview with The Cycling Podcast II

Podcasts are surging. They offer relevance and act as a trusted source of ads – according to consumers. To grow your understanding of the growth opportunities and podcast best practice dig into this second part of a two-part chat with the founders of the trailblazing ‘The Cycling Podcast’.
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Budget 2020: 12 things for the Data & Marketing industry

Chancellor Rishi Sunak's budget outlines a number of proposals to stimulate the economy, promote innovation and regulate the digital sphere.
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Coronavirus: What is the Government Doing for Business and Employees?

The Chancellor outlined new measures to support business and employees in the Budget on 11 March.
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Data 2020: An Overview

Our annual data summit took place at 30 Euston Square, and featured the expert input of keynote speaker Professor Anand Menon on the data economy and Brexit; the ICO on tech policy and innovation; PwC on cookie compliance; and panels sessions looking at privacy by design and data as a force for...
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Regulation Hub Update - March 2020

DMA Contact Centre Council meet every month to actively seek to identify, reinforce, share and shape best practice. Find their regulation update here.
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Member Content

Future Trends: Paid-for Loyalty

After the analysis of brands’ voice strategy and personalisation through new technologies and strategies, the Future Trends series will explore the paid-for loyalty world.
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Understanding Podcasts: An interview with The Cycling Podcast I

Podcasts are surging. They offer relevance and act as a trusted source of ads – according to consumers. To grow your understanding of the growth opportunities and podcast best practice dig into this, the first part of a two-part chat with the founders of the trailblazing ‘The Cycling...
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